Ahdi S.
Mid-Level Business Intelligence and Risk Analyst
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Ahdi S. is a seasoned Business Intelligence and Risk Intelligence Analyst with expertise in transforming fragmented operational data into automated decision-support solutions. Since starting his career in 2021, he has excelled in data integration, cleansing, modeling, and risk analysis, utilizing tools like Power BI, Power Query, Excel, and Tableau. At the Directorate General of Customs and Excise in Riau and West Sumatra, Ahdi centralized operational data and developed the Customs Intelligence Analysis Program (CIAP), a platform that significantly reduced reporting times. He also pioneered the Automated Target Crawling (ATC) system, shifting from manual to automated risk-targeting workflows. As the founder of POBI Analytics, he delivers automated dashboards and consults on reporting automation and KPI design. Ahdi's achievements include the Performance Excellence Award in 2023 for his impactful BI development. He holds an Associate Degree in Customs and Excise and a Bachelor of Management, with ongoing studies toward a Master of Law.
Experience
Intelligence Analyst Coordinator
DIRECTORATE GENERAL OF CUSTOMS AND EXCISE — RIAU & WEST SUMATRA · 2021 — 2024Coordinated intelligence analysis efforts across various sectors including import, export, maritime, and excise, ensuring alignment with regional risk objectives. Converted operational and regulatory challenges into analytical tasks, addressing data collection, validation, risk assessment, and intelligence reporting. Established standardized analytical workflows and quality controls to enhance the reliability of intelligence outputs.Business Intelligence Consultant & Founder
POBI ANALYTICS · 2024 — PresentDelivered automated Power BI dashboards that replaced manual reporting methods with interactive KPI dashboards for clients. Engineered end-to-end workflows, leveraging Google Forms, Google Sheets, and Google Apps Script for automation of data tasks. Converted business requirements into effective data models and DAX measures, providing decision-support dashboards.Solution Architect & Lead Developer
CUSTOMS INTELLIGENCE ANALYSIS PROGRAM (CIAP) · 2022 — PresentEstablished SharePoint as a centralized repository for operational and intelligence data and integrated it with Power BI. Automated data cleansing and transformation processes through Power Query, resulting in analysis-ready datasets and improved reporting timeframes.Intelligence Analyst
DIRECTORATE GENERAL OF CUSTOMS AND EXCISE — RIAU & WEST SUMATRA · 2021 — PresentCentralized fragmented operational data in SharePoint and automated cleansing and transformation utilizing Power Query. Designed and developed the CIAP to integrate operational and intelligence modules into a unified Power BI platform. Created Automated Target Crawling (ATC) to standardize risk-targeting workflows, significantly reducing identification cycles. Conducted analysis of transactional data and regulations to pinpoint anomalies and compliance risks.Developer
AUTOMATED TARGET CRAWLING (ATC)Created an automated workflow to standardize data preparation and enable efficient risk-target identification. This innovation replaced time-consuming manual processes and streamlined analytical procedures.Business Intelligence Developer
DIGITAL SALES INTELLIGENCEConstructed a comprehensive BI solution to analyze sales performance across multiple metrics. Utilized SQL for data operations including joins and aggregation. Developed a dimensional data model and interactive dashboard for insightful analysis.Business Intelligence Developer
ACACA BUSINESS INTELLIGENCE PLATFORMDesigned an executive-level BI solution that integrated finance, sales, inventory, and profitability data into interactive dashboards for centralized monitoring of performance and KPI analysis.
Skills & Expertise
Education
- Master of LawUniversitas Lancang Kuning · 2026 — Present
- Bachelor of ManagementUniversitas Terbuka · 2021 — 2023
- Associate Degree in Customs and ExcisePoliteknik Keuangan Negara STAN · 2018 — 2020
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