Alenda A.
Junior Public Relations and Marketing Specialist
Open to offersNew to PlatformPortfolios
About
Alenda N., an accomplished Public Relations and Information graduate from Diponegoro University, has established a reputation for event planning and digital marketing. With a wealth of experience in managing events, Alenda served as an Event Planner & Field Officer at DP3A and PUSPAGA Semarang, where she organized successful programs such as the Mental Health Counseling Class and an Aromatherapy Candle Workshop, handling all aspects from budgeting to vendor procurement. Further enhancing her professional portfolio, she interned as a Marketing Communication Specialist with PT Sinko Prima Alloy, standardizing product presentations and conducting vital market research. Currently, Alenda contributes to PT CSK CHUNSHIN INDONESIA, executing B2B marketing strategies and bolstering client relations while managing social media content to boost brand visibility. Her proficiency is backed by certifications in marketing communication and digital retail marketing, underscoring her ability to leverage digital tools for audience engagement and corporate branding.
Why hire me
You should hire me because I am a dedicated Public Relations graduate from Diponegoro University with a strong GPA of 3.86 and a BNSP-certified Marketing Communication Specialist. My professional background spans B2B marketing, client outreach, and negotiation within manufacturing sectors—specifically handling zipper and webbing components for bag and garment manufacturers at PT CSK Chunshin, alongside market research and digital campaigns at PT Sinko Prima Alloy. Furthermore, my hands-on experience coordinating high-profile corporate VIP events at PT Telkomsel and managing end-to-end event planning for government agencies has sharpened my stakeholder coordination, communication, and adaptability skills. I bring a results-driven approach, strong digital and interpersonal competencies, and a proven ability to bridge cross-functional teams to drive corporate branding and business growth effectively.
Experience
Marketing Communication Intern
PT Sinko Prima Alloy (Elitech) / Maganghub Kemnaker Batch 2 · 2025 — 2026Standardized product presentation materials to maintain corporate branding consistency. Organized promotional assets to optimize team workflows. Conducted market research to compile hospital pricing structures and funding data for B2B sales strategies, while facilitating live selling sessions on Shopee and TikTok.Marketing
PT CSK CHUNSHIN INDONESIA · 2026 — PresentImplemented B2B marketing strategies and facilitated client outreach for supplying zipper and webbing components to manufacturers. Managed client relations throughout the negotiation process and ensured comprehensive relationship management. Developed marketing materials and handled social media content for Instagram to boost digital visibility.Event Planner & Field Officer
DP3A and PUSPAGA Semarang · 2021 — 2025Organized and managed events such as a Mental Health Counseling Class focusing on 'Work-Life Harmony' and an Aromatherapy Candle Workshop. Managed end-to-end event processes, which included budgeting, vendor procurement, and media partnerships. Developed materials for counseling and coordinated on-site operations for program implementation.Internship
PT Telkomsel (Central Java & Yogyakarta Region, NVEEH Division) · 2024 — 2025Coordinated high-profile corporate VIP events, including visits from the Indonesian President. Managed the launch of the division's official Instagram account, overseeing content strategy and scheduling. Produced a company profile video featuring client testimonials while also participating in network operations support.Scriptwriter and Director
Short Film Advertisement Production · 2024 — 2024Led the production of a short film advertisement from scriptwriting to post-production. Created educational video materials and designed infographics for tax compliance advocacy on social media, achieving high engagement levels.Event Division
National Film Festival 'Inhum 2022' · 2022 — 2022Planned and managed event rundowns along with technical flows while coordinating with performers. Ensured the execution of main and side events through collaboration with various divisions.Customer Service
Vocational School of Diponegoro University · 2022 — 2022Addressed and resolved customer complaints efficiently by maintaining detailed documentation for effective follow-up.
Skills & Expertise
Education
- Applied Bachelor’s Degree in Information and Public RelationDiponegoro University · — — 2025
- Vocational English Language Test (VELT) – Level B1 (Intermediate)Diponegoro University · — — 2025