AYESHA A.
Mid-Level Amazon Private Label & PPC Manager
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About
Ayesha A. is an accomplished Amazon Growth Strategist with extensive experience in managing and scaling Amazon Private Label brands and PPC campaigns. In her role as Assistant Manager at Visnetic Solutions, she expertly oversees full-funnel Amazon PPC campaigns, achieving significant results such as reducing ACoS from 35% to 18%, which contributed to a 36% year-over-year sales growth and $5.34 million in sales across managed accounts. She is proficient in deep keyword research using tools like Helium 10, Jungle Scout, and Keepa, and optimizes product listings, A+ Content, and storefronts to maximize visibility and conversions. Ayesha manages over 100 client accounts across international markets, ensuring high-quality delivery. Her experience extends to platforms such as Walmart, eBay, Etsy, and TikTok Shop, adapting strategies for listing and creative design to fit each platform's unique requirements. With a strong foundation in Amazon Seller Central operations and expertise in multi-marketplace management, Ayesha is committed to delivering actionable, data-driven optimization recommendations.
Experience
Assistant Manager — Amazon PPC, Private Label & Multi-Marketplace Management
Visnetic Solutions · 2023 — PresentOversaw full-funnel Amazon PPC campaigns including Sponsored Products, Brands, Display, and DSP while optimizing bids and budgets using data insights. Conducted comprehensive keyword research with Helium 10, Jungle Scout, and Keepa to enhance ad targeting and ranking. Enhanced product listings, A+ Content, storefronts, and backend search terms for improved visibility and conversion rates. Managed the lifecycle of Private Label brands through product research, supplier sourcing, and launch strategies, while extending account management to Walmart, eBay, Etsy, and TikTok Shop. Ensured account health by resolving policy issues and managing FBA/FBM inventory and shipment planning. Provided performance reporting weekly and monthly, including actionable optimization recommendations. Handled over 100 active client accounts across international markets, maintaining consistent quality in delivery.Amazon Private Label & Wholesale Specialist
Ecommerce Pearls · 2022 — 2023Assisted in Private Label and wholesale product research, sourcing, and listing setup for Amazon brands. Contributed to keyword research and listing optimization efforts, while also supporting early-stage PPC campaigns. Developed foundational knowledge in Amazon Seller Central operations and general account management.Private Label Intern
Enablers · 2021 — 2022Received training in the fundamentals of Amazon Private Label, focusing on product research, supplier sourcing, and listing basics. Gained practical experience navigating Seller Central and understanding Amazon marketplace operations.
Skills & Expertise
Education
- Bachelor of Science in Computer ScienceThe Islamia University of Bahawalpur — Sub Campus · 2020 — 2024