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Bill B. — Executive Marketing Director from United States

Bill B.

Executive Marketing Director

United States 6+ years
Open to offersNew to Platform
Languages
English
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About

Bill B. is a distinguished leader in the realms of consumer product, technology, and direct-to-consumer marketing, known for his adeptness in brand development and market strategy. Over a career spanning two decades, he has excelled in roles that bridge strategic planning and execution, turning visionary concepts into market realities. Notably, he collaborated with Kevin Harrington of Shark Tank fame, bringing investment deals to fruition. Currently serving as President and CMO at Famous Discoveries LLC, Bill drives strategic content creation and business development, advising top clients like QVC, national food brands, and international consumer products. His initiatives, such as the Fork U Academy® and CBme Beauty™, underscore his proficiency in direct marketing and online marketing, generating significant sales and brand growth. His track record includes increasing revenues at Pitch World and Infusion Brands through innovative broadcast methods and extending international distributor networks. A published author and celebrated poet, Bill's strategic insight is sought after in enhancing communications and optimizing sales processes globally. He serves on the Board of Directors for the Tampa March of Dimes Signature Chef’s Event, continuing to impact communities with his strategic guidance and network. Bill B. remains a visionary force in the industry, recognized for his exceptional contributions and leadership.

Experience

  • President, CMO

    Famous Discoveries LLC · 2013 — Present
    I consult on corporate strategy, business/product development, sourcing and manufacturing, and international sales. My work focuses on corporate content strategy, business plan development, P&L management, budgeting, and creating nutritional products.
  • Executive Director

    Pitch World · 2011 — 2013
    Oversaw operations for the television shopping network, managing over 120 employees and enhancing company attractiveness for sale. Directed product and creative content development, as well as international distribution.
  • Executive Vice President of Global Business Development

    Infusion Brands · 2009 — 2011
    Focused on developing house brands and expanding international sales through TV shopping channels and distributor networks, having traveled extensively to create global partnerships.
  • President, Chief Marketing Officer

    Direct Ventures International · 2007 — 2010
    Founded and led a direct response consulting and marketing company, enhancing sales through direct marketing and new distribution channels.
  • President, Chief Marketing Officer

    Famous Discoveries · 2003 — 2007
    Co-founded a company focused on consumer product development and distribution via TV shopping channels, boosting sales growth and expanding into international markets.
  • Global Brand Manager

    Thane
    Managed international brand strategies, including creative content development, market research, and competitive analysis.
  • Executive Director of Production

    HSN Direct International Limited
    Oversaw branding, marketing, and production with a significant budget. Managed hiring processes and developed strategic online marketing initiatives.
  • Strategic Brand Consultant

    At the Table Public Relations Marketing
    Provided consulting services focusing on CMOs, branding, go-to-market strategies, and managing e-commerce campaigns for various clients.

Skills & Expertise

Education

  • Bachelor of Science Marketing Communications
    Pinellas Technical College
  • Bachelor of Science Marketing Communications
    California University of Pennsylvania