Catherine S.

Catherine S. is a distinguished Book Marketer and Social Media Manager with over eight years of experience enhancing author brands and boosting book sales on digital platforms. She excels at creating data-driven campaigns and forming dynamic reading communities. At Harrow & Reed Publishing in London, she managed comprehensive marketing campaigns for over 30 titles yearly, leading to a 40% increase in pre-order sales. Her efforts in social media strategy expanded the publisher's following by 85,000 in just 18 months. Catherine also managed a £500K marketing budget, engaged with bestselling authors, and launched a podcast sponsorship program generating over 2 million impressions quarterly. Her prior roles at PageTurner Agency and Bloomfield Books further honed her skills in Instagram & TikTok Marketing, Content Creation & Copywriting, and Influencer Outreach. With a BA in Publishing & Media Studies and a CIM Certificate in Professional Marketing, she is recognized for her marketing excellence, evidenced by her shortlist for the Bookseller Industry Awards.