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CYNTHIA F. — Senior Digital Marketing Strategist from United States

CYNTHIA F.

Senior Digital Marketing Strategist

United States 6+ years
Open to offersNew to Platform
Languages
EnglishPortugueseSpanish
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About

Cynthia F. is a seasoned Digital Marketing Strategist with over three decades of experience, gaining significant expertise in digital strategies over the past 18 years. Currently the CEO & Director of Operations at Éclair Network, LLC, Cynthia is responsible for steering the agency’s operations and high-level strategies to propel growth. She excels in scaling lead generation and enhancing online brand authority, particularly for home services networks, utilizing a multi-channel approach that includes on and off-site SEO, PPC, video advertising, and reputation management. As a specialist in Performance Marketing, Cynthia expertly handles PPC, YouTube/Display advertising, and social media administration. Her role as Director of Social Media, YouTube & Display Advertising at Global Growth Networks has seen her craft comprehensive digital branding strategies that synchronize dealer-level efforts with overarching national branding targets. Previously, at Treehouse Internet Group, she managed sophisticated video SEO and social media lead generation, significantly empowering home improvement contractors in local markets. Fluent in Portuguese and proficient in Spanish, Cynthia adeptly integrates strategic leadership with technical prowess to maximize marketing impact.

Experience

  • CEO & Director of Operations

    Éclair Network, LLC · 2023 — Present
    Oversees agency operations and formulates high-level strategies aimed at fostering growth and enhancing operational performance.

  • Director of Social Media, YouTube & Display Advertising

    Global Growth Networks · 2020 — Present
    Develops and implements digital branding, social media, and PPC advertising strategies for broad home services dealership networks, aligning dealer initiatives with national branding objectives.

  • Video Marketing Manager & Google Tag Manager Admin

    Treehouse Internet Group · 2008 — 2020
    Enabled home improvement contractors to achieve strong local market presence via advanced video SEO and social media lead generation, while also creating and managing tracking systems to evaluate campaign performance related to ROI and brand visibility.

  • Social Media, Display & Video Advertising Manager

    The School of Entrepreneurship · 2017 — 2020
    Administered comprehensive digital media planning and execution, enhancing visibility through focused display and video advertising campaigns.

  • Specialized Consultant Roles

    null · 2008 — 2020
    Served as a Social Media & Reputation Specialist for Basement Systems & Total Basement Finishing, and as a Marketing Consultant for Contractor Nation, Dr. Energy Saver, and Foundation Supportworks Inc., concentrating on content creation, link building, and fostering robust social media presences for leading industry players.