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dedy M. — Mid-Level E-commerce Marketing Strategist from Indonesia

dedy M.

Mid-Level E-commerce Marketing Strategist

Indonesia No experience yet
Open to offersNew to Platform
Languages
English
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About

Dedy M. is a seasoned Account Executive and Marketing Strategist with over 10 years of experience in the media advertising industry. Based in Surabaya, he honed his skills at PT. Cakra Awigra (MNC Trijaya FM), starting as an Account Executive before advancing to Account Executive Supervisor. In these roles, Dedy excelled in developing marketing strategies to achieve sales targets, creating specialized advertising programs, and producing digital content for social media. Currently, he serves as a Marketing Strategist at PT. Mepoly Industry, where he manages online store operations across platforms like Shopee and Tokopedia. Dedy's exceptional ability to increase sales over 100% within a year highlights his expertise in eCommerce marketing. He holds a Bachelor's degree in Management Economics from Universitas Widya Kartika Surabaya and has completed courses in Digital Marketing and Data Analysis. His proficiency in data analysis, marketing campaigns, and video editing further underscores his contribution to the business landscape.

Experience

  • Marketing Strategist

    PT. Mepoly Industry · 2025 — Present
    Oversaw overall online store operations across multiple marketplaces, including Shopee and Tokopedia. Designed and executed sales strategies to boost revenue and business growth. Optimized product listings through title, description, keywords (SEO Marketplace), and engaging photos and videos. Planned and managed promotional campaigns and discounts on marketplaces to drive sales. Analyzed sales performance metrics, including revenue, order volume, traffic, conversion rate, and product performance to inform business decisions. Compiled sales reports and evaluated business performance regularly to support future business development strategies.

  • Account Executive Supervisor

    PT. Cakra Awigra (MNC Trijaya FM Surabaya) · 2016 — 2023
    Developed and implemented marketing strategies to achieve sales targets. Collaborated with clients on advertising in a B2B framework. Conducted market analysis to track trends and assess competitor companies. Led marketing campaigns that included product activations through events and social media/digital platforms. Created advertising program concepts and specialized talk shows for clients. Worked as a video and design editor for social media.

  • Account Executive

    PT. Cakra Awigra (MNC Trijaya FM Surabaya) · 2012 — 2016
    Engaged in advertising partnerships with clients, focusing on a B2B concept. Executed marketing campaigns through product activation events. Maintained relationships with existing clients and customers.

Skills & Expertise

Community Manager (Discord)PHP DeveloperDigital MarketerCreative DesignerAccount ManagementAdvertisingSocial Media ManagementTikTok video creation

Education

  • Bachelor of Economics in Management
    Universitas Widya Kartika Surabaya · 2002 — 2007