Edilberto G.

Antonio E. G. is a senior executive with over 35 years of experience leading commercial operations, business development, and operational excellence within multinational companies. He specializes in transforming challenges into sustainable growth opportunities. Based in San Felipe, Retalhuleu, Guatemala, Antonio has managed commercial operations exceeding Q468 million annually, directing a network of approximately 12,000 clients and overseeing 47 distribution routes. His leadership encompasses industries such as mass consumption, manufacturing, and logistics, with a focus on building high-performance teams and fostering a culture of continuous improvement (TPM). Antonio's achievements include designing innovative commercial models that expanded market coverage and reinstated brand leadership in competitive territories. He founded Sojo Professional Trading, S.A., where he defines business strategy and negotiates strategic alliances to drive regional expansion. Antonio also held significant roles at Comercializadora Los Volcanes of the Coca-Cola System, achieving a top national rank and sustaining a 10% annual growth over consecutive years. His expertise further extends to strategic sales management, market development, and change management, supported by his academic background in Business Administration and Legal Sciences. Proficient in strategic planning and market development, Antonio consistently delivers results through effective leadership and operational strategy.