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Edward C. — Senior Paid Media Specialist from Philippines

Edward C.

Senior Paid Media Specialist

Philippines 6+ years
Open to offersNew to Platform
Languages
English
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About

Edward C. is a seasoned Paid Media Specialist based in Cebu City, Philippines, with over 7 years of remote experience driving digital marketing campaigns for clients across the US, Europe, Canada, and the UAE. He specializes in managing performance-driven campaigns on Meta Ads, Google Ads, and YouTube Ads, leveraging advanced analytics, full-funnel architecture, and CRO optimization. Edward has successfully partnered with ecommerce/DTC brands, health & wellness, local services (such as dog training), legal, financial services, and professional services sectors, implementing strategies that delivered measurable ROI, including managing $280K+ in ad spend with a 4x ROAS for a fashion ecommerce client and 6x ROAS for a medspa. Skilled in Google Analytics 4, Google Tag Manager, and CRM integration, he is proficient at campaign setup, creative A/B testing, and systematic optimization, providing regular client reporting and seamless remote collaboration on US business hours.

Experience

  • Paid Media Specialist

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    Managed performance-driven campaigns across Meta, Google, and YouTube for clients located in the US, Europe, Canada, and UAE. Developed audience strategies and executed full funnel architecture with an emphasis on conversion rate optimization.