Fajar K.
Senior Sales Manager
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About
Fajar K. is a results-driven Senior Sales Manager with more than 16 years of experience leading sales and business development across Indonesia. He has a proven track record in the FMCG, Telecommunications, Startup Ecosystems, and Lubricant industries. He is skilled in building regional strategies, developing people, and delivering measurable business growth. Currently serving as a Consultant at Pertamina Lubricant's Regional 2 Sumatera, Fajar previously led business development at Agriaku Digital Indonesia and account management at Rantai Pasok Teknologi. At Tinvio Indonesia, he was a Regional Business Development Manager, managing overall regional performance and overseeing 3 Area Managers and 16 Sales Associates. As a certified BNSP Level 4 Trainer, he is passionate about empowering teams for market expansion. His strong management skills include Project Management, Public Relations, and Leadership. Fajar holds a Bachelor of Laws from Sjahyakirti University.
Experience
Consultan Regional 2 Sumatera
Pertamina Lubricant · 2024 — PresentCoordinates operations across all work units within the region, ensuring alignment with KPI targets and adherence to company policies. Leads regional teams in achieving business objectives and implements strategic solutions to identify growth opportunities while collaborating with internal divisions.Head Of Business Development
Agriaku Digital Indonesia · 2023 — 2024Supervises operations and directs the team to recruit new sellers for the Agriaku ecosystem, seeking optimal cooperation forms and product offerings. Develops OKR and KPI aligned with company targets while maintaining strong relationships with partners as a primary communication gateway.Head Of Account Management & Expansion
Rantai Pasok Teknologi · 2022 — 2023Guides the team in discovering new partners with cold storage facilities to enhance the Fishlog ecosystem. Focuses on developing team KPI and OKR consistent with company objectives and coordinates with relevant internal parties to present tailored products to partners.Regional Business Development Manager
Tinvio Indonesia · 2021 — 2022Oversees the regional performance by crafting robust business strategies, ensuring successful execution of core management OKRs. Works in close collaboration with 3 Area Managers and 16 Sales Associates to guarantee effective implementation by the field force.Regional Sales Operation Manager
Grabkios Indonesia · 2016 — 2021Manages regional performance through the development of impactful business strategies. Translates core management OKRs into actionable plans for the area team, working closely with 6 Area Managers, 6 Supervisors, and 68 Field Operations personnel to achieve targets based on KPI metrics.Area Sales Manager
XL Axiata Tbk · 2010 — 2015Responsible for improving distribution flow and brand awareness within the managed area. Implements sales promotions and customer engagement initiatives, while also coaching distributor teams to drive revenue growth.Area Sales Supervisor
XL Axiata Tbk · 2006 — 2010Leads the sales and promotion team to oversee operational activities. Manages territory effectively to enhance distribution and brand awareness through proactive communication and problem-solving with all stakeholders.Sales Manager
Graha Prima Mentari [Danone Distributor]Drives regional performance through effective business strategy development. Aims to transform core management OKRs into excellent execution by the area team and collaborates with leadership and field teams to ensure alignment with program objectives.
Skills & Expertise
Education
- Bachelor of LawsSJAHYAKITRI UNIVERSITY · — — 2021