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Indah S. — Mid-Level Technical SEO Specialist from Indonesia

Indah S.

Mid-Level Technical SEO Specialist

Indonesia 6+ years
Open to offersNew to Platform
Languages
EnglishIndonesian
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About

Indah S. is a seasoned SEO Specialist leveraging over 12 years of expertise in content marketing and copywriting to elevate organic traffic for diverse sectors such as education, fitness, travel, SaaS, and e-commerce. Currently freelancing for Body Factory Bali and as an Off-Page SEO Specialist for German School Jakarta, she excels in technical SEO, content strategy, and keyword research. Her role involves enhancing search impressions and clicks, improving website health scores, and driving backlink growth through strategic audits and digital PR. Previously, as a Marketing Executive at Crimson Rise, she significantly increased blog metrics and managed keyword research and SEO content planning. Indah also boasts a successful track record in marketing management, having handled global campaigns for Atlas Singapore. A holder of a Master's Degree in Strategic Communications from Universitas Diponegoro, she is proficient in crucial SEO tools like Google Analytics, Google Search Console, and Ahrefs, and adept with CMS platforms like WordPress and Webflow.

Experience

  • SEO Specialist

    Body Factory Bali · 2026 — Present
    Executed SEO optimization to enhance Google Search impressions and organic clicks. Developed and refined SEO-driven content, resulting in significant improvements in website health scores and AI Search Health Scores. Conducted backlink audits and employed Google Disavow to manage referring domains and backlink toxicity.
  • Marketing Executive

    Crimson Rise · 2025 — 2026
    Oversaw keyword research, content briefs, and on-page SEO for the blog, enhancing user metrics. Supervised external contributors while managing webinar campaigns and email marketing initiatives across various regions.
  • SEO Specialist | Off-Page

    German School Jakarta · 2025 — Present
    Managed off-page SEO initiatives, focusing on backlink strategies and digital PR to strengthen online presence.
  • SEO Specialist

    GooProper · 2024 — 2025
    Performed technical audits and collaborated with developers to rectify critical SEO issues, significantly improving website health and crawlability.
  • Marketing Manager

    Atlas Singapore · 2024 — 2025
    Directed a team to create SEO-optimized content and strategized for enhanced organic traffic. Monitored social media growth and engagement across platforms.
  • Content Lead

    Digital Skola · 2021 — 2024
    Led a team in executing content strategies and keyword research, achieving high engagement metrics across social media. Conducted SEO improvements that generated substantial organic blog impressions and lead generation.
  • SEO Specialist

    Aegis Vapor · 2024 — 2024
    Developed keyword strategies and optimized content, contributing to significant traffic and ranking advancements on Google search results.

Skills & Expertise

Education

  • Master's Degree in Strategic Communications
    Universitas Diponegoro
  • Bachelor’s Degree in Literature
    Universitas Indonesia