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Jayson M. — Mid-Level E-commerce Ad Creative Designer from Philippines

Jayson M.

Mid-Level E-commerce Ad Creative Designer

Philippines 6+ years
Open to offersNew to Platform
Languages
English
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About

Jayson B. is a seasoned Graphic Designer and Performance Ad Creative Designer with a specialty in crafting high-converting Meta ads for e-commerce brands. He possesses expertise in creating compelling ad concepts and scroll-stopping visuals that increase CTR, engagement, and ROAS, showcasing a proven track record in driving measurable sales growth while maintaining brand aesthetics. During his tenure at The Warmy, Jayson has been instrumental in designing social media ad creatives that improved e-learning engagement and course enrollments. He developed brand-consistent email visuals and presentations, enhancing marketing efforts. While at Asticom/ABSI, he designed promotional materials that elevated recruitment campaigns' effectiveness. Jayson’s skills extend to developing UI/UX designs that enhance user experience and usability, backed by tools such as Adobe Photoshop, Illustrator, and Figma. His creative strategy and conversion optimization endeavors have significantly impacted the BPO and educational industries. With a Bachelor of Fine Arts in Advertising from Philippine Women’s University, Jayson blends strong visual storytelling with strategic creative design to deliver impactful solutions.

Experience

  • Performance Ad Creative Designer

    The Warmy · 2024 — Present
    Created high-converting social media ad creatives designed to promote e-learning programs, which enhanced engagement and supported course enrollments. Produced branded email visuals for marketing campaigns, raising visibility for upcoming classes and training programs. Developed PowerPoint presentations for business proposals and internal meetings, converting complex ideas into clear visual narratives. Designed UI interfaces for internal systems and mobile applications, enhancing usability and user experience for employees. Crafted infographics, logos, and brand assets to fortify visual identity across platforms. Edited video content for e-learning courses, improving user engagement.
  • Multimedia Designer

    Asticom/ABSI · 2018 — 2023
    Produced high-performing social media ads that significantly boosted engagement across various campaigns. Designed promotional materials that aided recruitment campaigns and increased applicant conversion rates. Created UI visuals and animations for internal e-learning platforms utilized by BPO employees.
  • E-Course Designer

    Stellar · 2017 — 2018
    Developed user-centered website and system interfaces, improving usability and navigation across digital platforms. Created wireframes, user flows, and design frameworks to streamline product experiences. Collaborated with stakeholders to translate business and user requirements into intuitive UI solutions. Established scalable UI design systems to enhance consistency and usability across projects.
  • 2D Animator

    TopDraw Animation · 2015 — 2017
    Produced 2D animations for commercial and digital content, ensuring high-quality visual storytelling. Collaborated with creative teams to meet project deadlines, while improving animation workflow efficiency through streamlined asset reuse.
  • UI/UX & Visual Designer

    9DotStrategies · 2013 — 2015
    Created multimedia and interactive banner ads for digital campaigns, enhancing engagement and visual impact. Designed marketing assets and promotional materials that aligned with campaign objectives and brand identity, while producing website UI visuals with a focus on aesthetics and visual storytelling. Developed branding elements and creative assets to support digital marketing efforts.
  • Multimedia & Digital Designer

    TechCellar · 2010 — 2013
    Designed user-focused website and system interfaces that improved usability across projects. Built wireframes and scalable UI frameworks to enhance design workflows and product structure. Created multimedia and interactive banner ads that increased engagement and strengthened campaign performance, while developing branding systems and marketing assets that aligned with business objectives.
  • Illustrator & Editorial Designer

    Eureka Scholastic Publishing Inc. · 2007 — 2009
    Produced high-quality educational illustrations that enhanced comprehension in learning materials. Translated complex concepts into clear graphics tailored for student understanding, collaborating with editorial teams to ensure curriculum standards alignment. Delivered consistent illustration assets across various publications.
  • Illustrator

    Innovative Educational Materials Inc. · 2005 — 2007
    Created engaging educational illustrations for learning materials. Developed clear and informative graphics that served student understanding and worked closely with editorial teams to maintain accuracy across publications.

Skills & Expertise

Education

  • Bachelor of Fine Arts Major in Advertising
    Philippine Women’s University · 2002 — 2005