Melvin V.
Mid-Level CRM & Automation Manager
Open to offersNew to PlatformAbout
Melvin V. is a seasoned CRM & Automation Director with extensive experience in managing and automating marketing systems within US-time zone enterprises. From June 2023 to May 2026, Melvin spearheaded the creation and optimization of marketing funnels using tools like GoHighLevel, Zapier, and Pabbly Connect to enhance CRM systems. His expertise extends to email marketing campaigns, funnel building, and lead generation, utilizing platforms like ManyChat and Dripify. He successfully managed social media interactions and content automation, ensuring optimal engagement and conversion. Melvin has also demonstrated proficiency in API integrations, webhooks, and SEO practices, culminating in effective digital growth strategies. Prior to this role, he was the Marketing System Director from April 2021 to June 2023, overseeing project management and workflow automation to improve operational efficiency. Earlier, as Project Coordinator from December 2019 to February 2021, he was instrumental in process automation, lead generation, and social media management, leveraging his skills in content automation and engagement.
Experience
CRM & Automation Director
null · 2023 — 2026Automated marketing funnels utilizing GoHighLevel and various CRMs. Developed and managed email marketing campaigns while conducting SEO, AEO, and GEO activities. Created workflows through Zapier, N8N, Make, and Pabbly Connect, troubleshooting CRM systems and integrations as needed. Focused on lead generation, API integrations, and webhook setups. Leveraged Dripify for LinkedIn leads and managed ManyChat automations. Optimized ElevenLabs AI Voice and collected lead data via targeted scraping. Handled Meta platforms and designed email sequences and nurture campaigns, while building funnels and identifying target audiences.Marketing System Director
null · 2021 — 2023Oversaw project management and graphics editing for photo and video. Utilized automation tools including Zapier, Integromat, and N8N to create and implement marketing plans. Managed email communications and coordinated client projects, enhancing workflow automations for better efficiency. Handled database, calendar, and general management tasks while researching investment properties and maintaining client financial records.Project Coordinator
null · 2019 — 2021Focused on CRM setup and optimization along with workflow and process automation. Engaged in project management within marketing funnels and automations. Managed graphic design tasks while executing email marketing and lead generation campaigns. Conducted database and calendar management, social media oversight, and appointment setting to streamline operations.Technical Support
null · 2018 — 2019Assisted customers by providing clear and accurate product information while resolving complaints. Managed orders and transactions while documenting procedures and maintaining records of customer interactions. Followed up to ensure satisfaction and offer effective solutions based on customer data.