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Menchu R. — Senior SEO Specialist from Philippines

Menchu R.

Senior SEO Specialist

Philippines 6+ years
Open to offersNew to Platform
Languages
English
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About

Menchu R. is a seasoned SEO Specialist with over seven years of experience in enhancing online visibility and optimizing digital marketing efforts. With her foundation from Notre Dame University where she earned a Bachelor of Science in Business Administration, majoring in Marketing, Menchu has honed her skills across various industries and platforms. Her expertise includes WordPress implementation, on-page optimization, and developing effective local search strategies. Menchu has adeptly managed website migrations across platforms such as WordPress, Shopify, Wix, and Squarespace, and has executed comprehensive technical SEO fixes. She is proficient in using an array of digital tools including Google Analytics, SEMrush, and Screaming Frog, contributing to her strong performance in roles such as Website Implementation Specialist at Lilbubba and Local SEO & Graphic Designer at Geeks Marketing. Her capability in video editing using tools like CapCut and Adobe Premiere Pro complements her digital marketing portfolio, making her a valuable asset in driving organic traffic and optimizing brand strategies.

Experience

  • Website Implementation Specialist / SEO Specialist

    Lilbubba · 2023 — 2026
    Executed on-page SEO enhancements involving schema, metadata, keyword placement, and internal linking. Developed and optimized pre-templated pages through platforms such as WordPress, Duda, GoHighLevel, and Wix. Managed website and domain migrations, including configuring hosting, DNS, and email setups. Created and refined SEO landing page content, utilizing AI with manual adjustments to ensure alignment with brand tone. Conducted QA audits focusing on layout, responsiveness, UI consistency, and SEO compliance. Documented changes and managed tasks using Trello and Asana. Produced AI-assisted video content for marketing initiatives across social media, generated engaging scripts via AI, automated production processes to minimize turnaround time, and created various types of video content.
  • Local SEO & Graphic Designer

    Geeks Marketing · 2019 — 2022
    Developed SEO-optimized local service pages aimed at enhancing Google Business Profile ranking. Applied schema markup and keyword strategies to boost search visibility and conversion rates. Oversaw routine CMS updates, theme modifications, and resolved responsive layout issues. Designed ad creatives and marketing visuals to support campaign messaging.
  • SEO & Digital Marketing Specialist

    Phil Krnjeu (philkrnjeu.com) · 2018 — 2019
    Enhanced UX and site structure to facilitate better crawlability and user engagement. Addressed code conflicts and enacted schema and indexing optimizations. Ensured brand consistency across WordPress and Shopify platforms.

Skills & Expertise

Education

  • Bachelor of Science in Business Administration
    Notre Dame University · 1998 — 2002