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Mohan S. — Senior Creative Services Director from India

Mohan S.

Senior Creative Services Director

India 6+ years 2500 - 3000 USD per month
Open to offersNew to Platform
Languages
English
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About

Mohan N. is an accomplished Head of Creative Services with over 25 years of cross-industry leadership, specializing in UI/UX, ad technology, rich media, and brand strategy. Currently leading APAC Creative Services at Kaden (ClearPier Group), he oversees the development of interactive digital campaigns and scalable user experiences, integrating GenAI tools like Claude and ChatGPT into modern creative workflows. With hands-on expertise in UI/UX design, HTML5, and advanced ad tech platforms such as Celtra and Sizmek, Mohan N. has driven high-impact projects for sectors ranging from advertising and technology to retail and media. Throughout his roles at companies including Konica Minolta Marketing Services, Yahoo! India, and Zee Interactive, he has managed large creative teams, delivered complex multimedia solutions, and enhanced client brands through responsive design and innovative campaign execution.

Experience

  • Head of Creative Services

    Kaden (A ClearPier Group Company) · 2021 — Present
    Creative Leadership & Strategy ▪ Lead end-to-end Creative Services function, defining mobile ad creative strategy and production standards across iOS and Android platforms for a global advertiser base. ▪ Built and scaled a high-performing cross-functional team of 10+ designers, animators, and developers, delivering 60+ rich media campaigns annually with consistent quality and on-time execution. ▪ Integrated Generative AI tools (Adobe Firefly, UXPilot, Uizard, Perplexity and Claude) into creative production workflows, reducing campaign delivery time by approximately 30%. ▪ Drive creative innovation by staying ahead of evolving mobile ad formats, platform guidelines, and best practices across Apple and Google ecosystems. Video
  • UI/UX Digital Head

    Konica Minolta Marketing Services · 2016 — 2021
    ▪ Led end-to-end digital creative practice and UI/UX strategy across print and digital media for a global portfolio of FMCG brands including Nestlé, L'Oréal, Campari Group, Unilever, and beverage brands. ▪ Developed and executed UI/UX strategy across 15+ digital platforms, improving average conversion rates by 20% through data-driven design iteration and usability testing. ▪ Designed and tested 100+ UI components — CTAs, landing pages, banners, and user flows — aligned to brand guidelines and performance KPIs. ▪ Conducted UX research, usability testing, and behavioural analysis, reducing average bounce rate by 15% across key client websites. ▪ Led video execution end-to-end
  • Sr. AD Creative Technology Specialist / Technical Sales

    Yahoo! India Pvt. Ltd. · 2010 — 2016
    ▪ Managed Ad Tech support and creative teams across IN-SEA markets, overseeing 200+ rich media campaigns per year across web and mobile platforms. ▪ Delivered Star TV Life OK Channel launch campaign reaching 5M+ viewers, integrating live data feeds with rich media ad units — a landmark campaign in Yahoo India's portfolio. ▪ Developed advanced mobile ad formats (adhesion, expandable, takeover, scroll-follow) via Celtra, significantly increasing mobile ad revenue contribution for key accounts. ▪ Pioneered industry-wide transition from Flash-based ad creatives to HTML5 ad units post-2012, leading internal upskilling and vendor onboarding. ▪ Designed and delivered custom branded content solutions,
  • Creative Director

    Kite Interactive Technologies · 2005 — 2010
    ▪ Led overall creative vision and design direction across India and Dubai studios, managing 30+ concurrent client projects with a 95% on-time delivery rate. ▪ Produced high-impact multimedia presentations for marquee clients — including the Airtel Challenge campaign and Ashi Glass corporate identity — leading full production from ideation and script development through to animation, video editing, and final delivery. ▪ Built and managed distributed teams of 8+ designers, programmers, and video editors across two international offices. ▪ Designed multilingual interfaces for English and Arabic-speaking audiences across UAE markets, ensuring cultural and brand alignment. ▪ Led design of interactive kiosks,
  • Senior Web Graphics Designer / Visualizer

    WebPercept India Pvt. Ltd. · 2001 — 2005
    Managed full-scale multimedia projects for notable clients such as Bharat Petroleum and Siemens. Developed corporate multimedia presentations, Flash microsites, and interactive showcases incorporating 3D modeling. Constructed e-commerce solutions and web layouts for national brands and launched significant projects like animated presentations and promotional materials.
  • Web Graphics / Multimedia Developer

    Greysell Marketing Promotion Pvt. Ltd. · 1999 — 2001
    Designed and developed websites for various clients while preparing corporate materials such as presentations and catalogs. Engaged in movie editing and special effects integration using Adobe After Effects, elevating the visual appeal of client communications.
  • CBT Developer / Flash Animator / Graphic Designer

    Zee Interactive Learning Systems (Zee Telefilms) · 1995 — 1999
    Created animated instructional designs for educational CBT modules in subjects like Physics and Mathematics. Developed a B2B e-commerce shopping cart using HTML and managed site maintenance and optimization tasks to enhance digital presence.

Skills & Expertise

Education

  • Masters Diploma in Human Resource Management
    IIMM · — — 2000
  • Bachelor of Commerce (B.Com)
    University of Mumbai · — — 1995
  • Advanced Diploma in Web Graphics & Multimedia Design
    Edit Institute of Design and Graphic Arts, India · — — 1995
  • Higher Diploma in Computer Application
    Bitsy Computer Institute – Perpetual College · — — 1993