Natalia D.
Mid-Level Digital Marketing Analyst
Open to offersNew to PlatformAbout
Natalia D. is a seasoned Marketing and Advertising Professional with expertise in executing and optimizing paid search campaigns. During her tenure at Publicis Global Delivery as a Senior Search Analyst, Natalia spearheaded campaigns across LATAM, North America, and Europe, collaborating with cross-functional teams for strategic recommendations. At Havas Media Colombia, she thrived as a Digital Trafficker, where she managed digital media buying operations for sectors like financial services, telecommunications, and healthcare. Natalia's strong command over Google Ads, Meta Ads, and programmatic advertising, supplemented by certifications from Meta, Google, and TikTok, underscores her proficiency in digital media planning and advertising strategies. As a bilingual agent at Teleperformance, she excelled in providing high-quality customer service in Portuguese. Her academic credentials include a Professional Degree in Marketing and Advertising from Universidad ECCI and participating in an exchange program at Grupo Educacional UNIS.
Experience
Senior Search Analyst
Publicis Global Delivery · 2025 — 2026Executed and optimized paid search campaigns in various markets including LATAM, North America, and Europe. Worked collaboratively with cross-functional teams to create forecasting, reporting, and strategic recommendations.Digital Trafficker
Havas Media Colombia · 2023 — 2025Managed digital media buying operations for clients in industries such as financial services, telecommunications, and healthcare. Responsibilities encompassed implementation, optimization, and reporting, in addition to supporting the planning team in developing digital advertising strategies.Bilingual Agent
Teleperformance · 2020 — 2023Addressed inquiries and issues from customers in Brazil while providing high-quality service in Portuguese. Maintained effective communication, managed internal databases to log information, and ensured appropriate resolution of each case.Graphic Designer – Intern
Azzaga Comunicação · 2019 — 2019Designed graphic pieces for various clients in Minas Gerais during an academic internship required by UNIS University, participating in an exchange program.
Skills & Expertise
Education
- Professional Degree in Marketing and AdvertisingUniversidad ECCI · — — 2023
- Technologist in Marketing and Advertising DesignUniversidad ECCI · — — 2021
- Advertising and Propaganda | Academic ExchangeGrupo Educacional UNIS · — — 2019
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