Pierre B.
Senior Waste Management Consultant
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About
Pierre Y. B. is a seasoned Zero Waste, Circular Economy & Resource Recovery Consultant with over a decade of experience in environmental sectors. Based in Beirut, Lebanon, he has founded innovative enterprises like Lebanon Waste Management and Drive Throw, demonstrating extensive expertise in municipal solid waste, recycling systems, and waste valorization. Under his leadership, more than 50,000 tonnes of waste were diverted from landfills, creating significant economic savings. He is also known for enhancing secondary-material markets, achieving a trade ecosystem valued at USD 10 million. His work extends to advocating and advising on environmental policies, notably serving on Lebanon's Council for Solid Waste Sector Affairs and contributing to national cost-recovery strategies for waste management. His endeavors have earned him recognition such as the Champion of Plastic Pollution Prevention award in the Mediterranean.
Experience
Project Director - WEEE & Circular Economy Project
Interreg NEXT MED - EU-Funded Project · 2025 — 2028Oversee a project budget of USD 350,000 while managing initiatives aimed at reducing electronic and plastic waste. Work in collaboration with seven partners and public-sector stakeholders to create solutions that support climate action, digital transformation, and social inclusion. Advocate for local and regional policies to enhance e-waste management within the NEXT MED region.Advisor to the Minister
Ministry of Environment · 2022 — 2025Contributed to the formulation of a national waste-management cost-recovery plan. Implemented recyclables drop-off centers as part of this national initiative. Represented environmental startups on the Council for Solid Waste Sector Affairs.Member & Municipal Implementation Advisor
World Bank Cost Recovery Advisory Group · 2023 — PresentPlayed a role in formulating a cost-recovery policy adopted by the Ministry of Environment, which was presented to Parliament. Worked alongside a range of stakeholders, including mayors and municipal leaders, to address challenges and propose feasible policy solutions. Provided guidance to municipalities on applying emerging waste-management frameworks.Founder & CEO
Drive Throw · 2022 — PresentEstablished an innovative concept allowing individuals to convert sorted recyclables into value. Successfully recycle over 2,000 tonnes of waste and conduct awareness campaigns for over 5,000 students on waste sorting. Manage transactions for more than 80,000 clients while maintaining a customer-retention rate of 77%. Opened 4+ branches across Lebanon and collaborated with PepsiCo and Almaza to implement an Extended Producer Responsibility initiative.Founder & CEO
Lebanon Waste Management (LWM) · 2019 — PresentFounded and lead a recycling company focused on various solid waste streams, contributing to Lebanon's circular economy. Diversion of over 50,000 tonnes of waste from landfills, resulting in significant financial savings for the government. Expanded operations to three branches with a daily processing capacity of more than 35 tonnes, while establishing a circular economy valued at up to USD 10 million in the recyclable trade.Environmental Activist
Independent Environmental Activism & Community Organizing · 2016 — 2019Engaged in environmental advocacy addressing Lebanon's waste crisis, focusing on the public health and environmental consequences of unmanaged waste. Facilitated grassroots awareness initiatives around waste reduction, recycling, and proper disposal. Actively took part in local environmental campaigns and cleanups in collaboration with communities, youths, municipalities, and civic society.Coordinator
Community Environmental Initiatives · 2015 — PresentOrganize and partake in over 500 cleanups on roads, beaches, and forests, engaging more than 5,000 young volunteers in environmental efforts.
Skills & Expertise
Education
- Bachelor of Arts in Advertising and MarketingNotre Dame University, Lebanon · 2009 — 2013
- Lebanese Baccalaureate in Life ScienceSagesse High School, Lebanon · 2008 — 2009
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