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Roma H. — Junior Social Media Manager from Philippines

Roma H.

Junior Social Media Manager

Philippines 1-2 years
Open to offersNew to Platform
Languages
EnglishTagalog
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About

Roma H. E. is a dynamic Social Media Manager and Copywriter with three years of experience in creating brand-aligned content strategies and managing campaigns across Facebook, Instagram, and TikTok. Specializing in the Food & Beverage and Real Estate sectors, Roma crafts engaging captions and advertising copy, consistently producing over 60+ content pieces monthly. She holds considerable expertise in audience engagement, AI-assisted content planning, and community management. Roma adeptly employs tools such as Meta Business Suite, Canva, and CapCut to maintain brand voice consistency and optimize content performance. With a Bachelor of Arts in Communication and Media from Centro Escolar University and several certifications in digital design and SEO, she has also managed significant creative projects like radio dramas and self-publishing endeavors, demonstrating her versatility and commitment to effective storytelling.

Experience

  • Social Media Manager & Copywriter

    Big Brew Pulong Yantok, Coco+ & Fruity Lemons · 2024 — 2026
    Crafted and implemented social media strategies that aligned with brand objectives while enhancing audience engagement on Facebook and Instagram. Created, scheduled, and published over 60 content items monthly, including posts, stories, captions, and promotional content. Authored captions and ad copy that maintained a consistent brand voice across various F&B brands. Analyzed social media performance and audience insights to refine content strategies and enhance campaign effectiveness. Engaged with the community by addressing inquiries and comments promptly and professionally. Conducted market and audience research to inform content planning and campaign strategies. Utilized AI tools like ChatGPT and Claude for content planning and caption development, ensuring timely campaign execution. Developed content calendars and performance reports to facilitate ongoing marketing enhancements.

  • Director, Script Writer & Video Editor

    Radio Veritas Campus Hour Season 13 · 2026 — 2026
    Directed weekly live radio dramas, managing the entire production process from scripting through to post-production. Developed scripts and promotional materials aimed at appealing to a diverse audience. Edited trailers and promotional content weekly to boost audience engagement and anticipation. Authored lyrics for the show's station ID, reinforcing the broadcast's brand identity. Partnered with production teams and stakeholders to ensure cohesive brand storytelling throughout programming.

  • Social Media Manager & Graphic Designer

    Sparkstreet Realty · 2025 — 2025
    Oversaw the brand's presence on Facebook and Instagram, ensuring a professional and active digital footprint for the real estate company. Created visually appealing property listing graphics accompanied by engaging, conversion-focused captions aimed at increasing client inquiries. Collaborated closely with the client to ensure that content aligned with brand standards and business goals. Compiled regular content performance reports to aid in strategic decision-making. Enhanced content delivery efficiency through the application of AI automation tools.

  • Self-Published Author

    Ephphatha · 2021 — 2022
    Published a full-length novel at the age of 14, showcasing strong storytelling abilities and creative discipline. Created narratives that resonated with audiences, characterized by effective world-building, relatable characters, and engaging themes.