Sarah J.
Mid-Level Meta Ads Strategist
Open to offersNew to PlatformAbout
Sarah Jane M. is a seasoned Media Buyer and Virtual Assistant with over six years of experience supporting businesses through digital marketing and administrative operations. Her expertise lies in planning, executing, and optimizing advertising campaigns on Meta platforms, generating qualified leads, and boosting sales and bookings. She adeptly handles campaign strategy, audience targeting, budget management, and performance analysis. With a robust professional background, Sarah has held roles such as Meta Ads Strategist and Real Estate Virtual Assistant, where she managed comprehensive marketing campaigns across Facebook and Instagram, produced insightful comparative market analysis reports, and ensured seamless client communication. During her tenure at BCS Marketing Pty Ltd, she provided pivotal virtual assistance, managed social media content, and coordinated project logistics. Her proficiency with tools like Google Workspace, Canva, and Zapier complements her commitment to delivering data-driven marketing solutions, fostering sustainable business growth across various industries.
Experience
Real Estate Virtual Assistant
Rize Property · 2024 — 2025Directed Facebook Ads campaigns, encompassing strategy development, audience research, and performance optimization to yield high-quality leads and boost conversion rates. Compiled Comparative Market Analysis (CMA) reports, property appraisal reports, and listing presentation Pitch reports for property valuations and client presentations. Administered Facebook and Instagram accounts, overseeing content planning and creating marketing materials such as brochures and social media graphics. Edited promotional videos for properties at various sales stages and performed comparable sales research to aid in pricing strategies and market analysis. Managed client communications and coordinated contracts while ensuring accurate documentation throughout the sales process.Virtual Assistant
BCS Marketing Pty Ltd, Australia · 2019 — 2024Delivered continuous virtual assistance and administrative support for business operations and marketing initiatives. Controlled social media content and scheduling across multiple platforms including Facebook, Instagram, TikTok, and YouTube. Managed email and calendar arrangements, client onboarding processes, research tasks, and created Canva graphics and video edits for marketing materials. Coordinated projects related to online course creation, events, and internal workflows while aiding customer communication and event planning.Meta Ads Strategist | Media Buyer
Freelancer · 2023 — PresentOversee and enhance paid advertising campaigns on Meta platforms, focused on driving lead generation and revenue growth. Formulate ad strategies that align with client objectives while managing budgets to optimize ROAS and conversion potential. Evaluate campaign performance, adjusting targeting, creatives, bidding strategies, placements, and audience segmentation. Generate performance reports offering actionable insights and recommendations, and assist businesses with comprehensive strategies to attract qualified prospects.Customer Service / Technical Support
Alorica Philippines · 2015 — 2018Delivered technical support for internet and telephone services, addressing troubleshooting and connectivity issues related to modems, routers, DHCP, and RF configuration. Handled a high volume of inbound calls, ensuring service quality while resolving customer complaints and facilitating issue resolution.Customer Service / Sales / Billing Representative
Teleperformance Philippines · 2014 — 2015Managed both inbound and outbound calls pertaining to billing inquiries, account issues, and service requests, professionally resolving customer disputes. Promoted additional products and services, contributing to sales opportunities and enhancing customer retention.