Yefona P.
Mid-Level Business Development Specialist
Open to offersNew to PlatformAbout
Yefona P. is a skilled professional excelling in multiple business domains, including content creation, e-commerce, HR, and corporate training. At Kompas Gramedia, she distinguished herself as a Content Writer, expertly crafting and optimizing engaging content for digital platforms using SEO best practices. She transitioned to AladinMall by MNC GROUP as a Merchant Acquisition specialist, where she drove partnerships and expanded merchant networks in the e-commerce sector. Subsequently, Yefona leveraged her skills at Glints as an Account Manager, focusing on client relationship management and revenue generation within the job portal business. Currently, she advances business development initiatives at Taldio (Nawadata Solutions), identifying and securing new opportunities in corporate training and psychometric solutions. Additionally, she leads the design and implementation of academic and learning programs, aligning with organizational goals. Yefona holds a Bachelor's degree in English Education and has a strong foundation in Microsoft Office and content creation tools like Canva.
Experience
Account Manager
GLINTS · 2024 — 2025Acquired potential companies to utilize the Glints Job Portal through various outreach methods including cold calls and emails. Built strong relationships with key clients to understand their recruitment needs and provide tailored solutions. Developed strategies for revenue growth including identifying new business opportunities and negotiating contracts. Oversaw daily operations of the job portal business while analyzing KPIs and implementing process improvements.Business Development
Taldio (Nawadata Solutions) · 2025 — PresentRecognized and pursued new business ventures by targeting HR departments and organizational decision-makers in multiple industries. Promoted corporate training programs and psychometric testing solutions. Cultivated strong relationships with corporate clients to ensure long-term satisfaction. Conducted market research to enhance sales strategies and prepared proposals for prospective clients. Collaborated on lead generation campaigns while managing contract negotiations to meet sales targets.Learning & Academic
Taldio (Nawadata Solutions) · 2025 — PresentDesigned, developed, and delivered corporate learning programs tailored to specific needs. Conducted training needs analysis to identify skills gaps. Worked with subject matter experts to create course content and assessments. Monitored training effectiveness through feedback and KPIs, while managing training schedules and documentation. Coordinated with external vendors as necessary to support learning initiatives.Merchant Acquisition
AladinMall by MNC GROUP · 2023 — 2024Identified potential merchants for partnerships to expand the merchant network of the company. Conducted market research to pinpoint key segments and business opportunities. Established and maintained merchant relationships through effective communication and negotiation. Managed the complete merchant onboarding process, including documentation and integration setup. Monitored merchant performance and provided recommendations based on data analysis.Content Writer
Kompas Gramedia · 2021 — 2022Researched and conceptualized content across platforms including websites, blogs, social media, and newsletters. Developed content strategies aligned with organizational goals and target audiences. Produced original content maintaining brand voice and adhering to SEO best practices. Edited and proofread for accuracy and clarity while staying informed on industry trends to enhance content performance.
Skills & Expertise
Education
- Bachelor of English EducationMedia Nusantara Citra University · 2018 — 2022