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Zarah M. — Mid-Level eCommerce Copywriter from Philippines

Zarah M.

Mid-Level eCommerce Copywriter

Philippines 3-6 years
Open to offersNew to Platform
Languages
EnglishTagalog
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About

Zarah M. is a conversion-focused Copywriter and Content Writer based in the Philippines, bringing a wealth of expertise to eCommerce and digital marketing domains. She excels in creating email campaigns, promotional copy, Meta ad creatives, and landing page content, with a strong emphasis on audience-focused messaging and CTA optimization. Her robust experience includes freelancing for 500 Designs LLC, where she crafted engaging copy across diverse industries such as eCommerce, education, SaaS, wellness, and service-based brands, ensuring brand consistency while boosting engagement metrics. Zarah's skill set extends to high-volume content production and brand voice adaptation, with proficiency in tools like Google Docs, Canva, and ChatGPT. Her portfolio showcases her ability to develop multi-email campaign sequences and structured promotional messaging using data-driven insights and AI-assisted drafting. Holding a BS in Management Accounting from Father Saturnino Urios University, Zarah continually refines her skillset in SEO writing, content strategy, and campaign sequencing to deliver maximum client value.

Experience

  • Copywriter (Freelancer)

    500 Designs LLC · 2026 — Present
    Crafted conversion-oriented copy for Meta creatives, promotional campaigns, landing pages, and email marketing assets across various sectors. Formulated audience-specific marketing copy to enhance engagement and clarity while also developing promotional messages, headlines, CTAs, and campaign frameworks in line with brand identity and customer intentions. Adjusted tone and messaging for eCommerce, education, SaaS, wellness, and service-oriented brands while collaborating on creative workflows with AI-assisted drafting tools.
  • Video Editor (Short-Form Sports)

    Elite Sports · 2025 — Present
    Edited engaging short-form sports videos optimized for retention and social media effectiveness. Produced fast-paced content using hook-driven editing techniques suitable for digital audiences.
  • Analyst (Level 2)

    Innodata Inc · 2025 — Present
    Executed data annotation and quality review tasks, maintaining attention to detail and adherence to consistency standards.
  • Research Assistant

    Inkfinite Writers · 2022 — 2025
    Conducted finance-related research and organized supporting information for various written content initiatives.
  • Virtual Assistant / SEO Writer

    Onlinejobs.ph · 2021 — 2024
    Created SEO-focused articles, website content, and email copy for online clients while assisting with content organization, research, and digital communication tasks.
  • Content Writer (Fiction)

    Wattpad & GoodNovel · 2019 — Present
    Composed long-form fiction pieces focused on storytelling, emotional engagement, and audience retention. Created dialogue-driven narratives and serialized content structures.
  • Freelance Proofreader

    Upwork · 2018 — Present
    Edited and proofread digital content to ensure clarity, readability, grammar, and consistent tone. Enhanced structure and flow of various writing formats.

Skills & Expertise

Education

  • BS Management Accounting
    Father Saturnino Urios University · — — 2023