Alka S.

Alka S., a skilled Performance Marketing Executive, brings a wealth of expertise in digital marketing. Holding an MBA in Marketing, Alka has developed strong capabilities in creating and managing Google Ads and Meta Ads campaigns. With certifications in Google Analytics 4 and Google Tag Manager, she adeptly tracks conversions and optimizes digital strategies. Her projects include developing high-converting landing pages using WordPress & Elementor, and designing engaging social media creatives with Canva. Alka's experience extends to conducting competitor research and audience targeting, enhancing the effectiveness of marketing initiatives. Currently interning at Trakkify, she continues to refine her skills in a dynamic environment, contributing to the growth of businesses through data-driven marketing efforts.