Anwesha M.

Improved sales force productivity by providing focused training, tools, and incentive programs. Crafted strategies for profitability enhancement through organizational restructuring and LPT rationalization. Developed marketing strategies for anchor and portfolio brands, resulting in significant sales growth over five years. Formulated an expansion strategy tailored to new regions and emerging target audiences. Delivered strategic initiatives with actionable insights, contributing to topline revenue targets for the next five years. Conducted in-depth analysis of industry trends and target capabilities in the pharmaceutical and chemicals sector. Evaluated strengths of a target company, presenting strategic insights and recommendations through a comprehensive CDD report. Assisted in proposal development for Pharmaceutical and Med-tech firms, emphasizing growth strategies. Analyzed raw material supply-demand to implement strategic sourcing, achieving considerable annual savings through contract renegotiation. Conducted supplier market analysis for a chemical company's API diversification while leading stakeholder engagement for identifying the right CMO for manufacturing an OTC portfolio. Collaborated with teams to ensure compliance with regulatory standards, facilitating the assessment of potential CMOs.

Established industry benchmarks by reviewing research publications and identifying best practices. Developed a corpus dataset and defined classification categories, creating SOPs for data management. Pipelined data with Machine Learning classifiers while optimizing key metrics and analyzing classification accuracy. Annotated news articles with sentiment labels to calculate sentiment scores through text polarity analysis.