Archana D.

Archana D. is an accomplished professional in the field of web design and development with a robust academic foundation, holding a Diploma from IIS Infotech Websity in Web Designing and Development and a Master's in Personnel Management from Pune University. With comprehensive experience in marketing operations and CRM platforms like Salesforce, Pardot, and Marketo, Archana has demonstrated expertise in optimizing workflow processes and deployment operations. At Candorworks India Pvt. Ltd., she significantly enhanced efficiency, managing up to 150 weekly landing page deployments and reducing deployment time from one hour to 15 minutes. She implemented automation solutions to streamline processes, thereby enhancing operational efficiency across marketing workflows. Her tenure at MakeMyTrip Pvt. Ltd. as a UI & Digital Campaign Operations Specialist involved the management of digital booking platforms, ensuring operational continuity through standardized web structures. Archana's tenure at Ebookers Pvt. Ltd. further highlighted her proficiency in developing scalable CMS templates and maintaining execution continuity across digital marketing platforms. Recognized multiple times as Employee of the Month, Archana’s initiatives in workflow standardization have notably reduced dependency on IT support.