Archie E.
Mid-Level Marketing Communication Specialist
Open to offersNew to PlatformAbout
Archie H. is a Public Relations and Marketing Communication professional with five years of experience spanning creative and project-based environments. At Kind Creative, Archie managed project documentation, administered contracts, coordinated between creative, marketing, and client teams, and led social media management tasks including monthly content planning and reporting. Serving as Brand Ambassador for IQOS Semarang, Archie drove brand awareness, optimized in-store activations, and initiated CRM digitalization to enhance data efficiency. At Frontera Digital Marketing, Archie executed content strategies and tailored copywriting to boost audience engagement. Chairing a major tourism event and coordinating sponsorships, Archie developed campaign reporting and stakeholder engagement strategies within tourism and event management. Archie holds a degree in English Education from Semarang State University.
Experience
Admin & Project Manager
KIND CREATIVE · 2025 — 2026Organized project documentation, contracts, and administrative records for efficient project workflows. Coordinated timelines, task distribution, and tracked progress across creative, marketing, and client teams. Planned social media activities, including monthly moodboards, content coordination, and performance monitoring. Prepared reports on project and social media performance, along with meeting minutes and progress updates for internal stakeholders.Chairman
PEMILIHAN MAS MBAK KEBUMEN · 2025 — PresentSpearheaded the planning and execution of a large-scale tourism event with over 200 applicants and diverse stakeholders. Provided coordination for cross-functional teams encompassing program, logistics, and promotions to ensure smooth event delivery. Managed relationships with stakeholders, including government institutions and sponsors, to achieve event objectives. Oversaw branding, communication flow, and strategies for audience engagement.Brand Ambassador
IQOS SEMARANG · 2023 — 2024Enhanced brand awareness and product adoption through direct engagement with customers and tailored service strategies. Collected insights from customers and managed a CRM database to support targeted marketing efforts. Optimized customer experience and strengthened brand position through in-store activations. Initiated digitalization efforts for reporting and CRM systems to improve data efficiency and accessibility.Sponsorship Coordinator
PEMILIHAN MAS MBAK JAWA TENGAH · 2024 — PresentFormulated and executed strategies for sponsorship acquisition, securing partnerships with corporate and institutional stakeholders. Created proposals for sponsorship and handled negotiations to enhance partnership value. Ensured sponsor visibility and their integration across various event communication channels.Internship - KAMPUS MENGAJAR
KAMPUS MERDEKA PROGRAM · 2023 — 2023Assisted with administrative tasks and data management to enhance operational efficiency and accuracy in documentation. Aided in the implementation of educational programs by coordinating activities between teachers and students. Supported school accreditation by managing documentation and preparing necessary data to comply with institutional and regulatory requirements.Social Media Officer
FRONTERA DIGITAL MARKETING · 2020 — 2020Implemented content strategies that aligned with brand goals, boosting audience engagement via targeted messaging and consistent posting. Crafted copy tailored to campaign objectives and specific audience segments. Assessed content performance and adapted strategies based on engagement insights.
Skills & Expertise
Education
- English EducationSemarang State University · 2019 — 2025
- Language and CultureMAN 1 Kebumen · 2016 — 2019
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