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Besty A. from Indonesia

Besty A.

Indonesia 3-6 years
Open to offersNew to Platform
Languages
EnglishIndonesian
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About

Besty H. is a highly experienced Lead Researcher with a background in delivering detailed analyses and managing research projects within the AI, HR, marketing, and customer service sectors. Based in Jakarta and collaborating remotely with organizations in Melbourne, Besty has demonstrated expertise in data interpretation, research design, and technical report writing. In recent roles at The Functional Area Enablement Institute and The KPI Institutes, Besty has standardized research methodologies, managed cross-functional research labs, developed training materials, and led mixed-methods research to generate actionable business insights. With advanced degrees in business and industrial engineering, Besty’s contributions have driven improvements in research capability, customer experience, and cross-departmental collaboration.

Experience

  • Lead Researcher

    The Functional Area Enablement Institute · 2026 — Present
    Collaborate with cross-functional teams and leadership to convert insights into strategic recommendations, prototypes, and KPI-aligned roadmaps. Standardize research methodologies, mentor researchers, and oversee the Customer Service Lab by developing its operational framework and assessment methods to enhance service performance and customer experience.
  • Senior Researcher

    The KPI Institutes · 2024 — 2025
    Manage research projects in AI, HR, and marketing by defining methodologies, timelines, and deliverables to provide actionable insights. Conduct mixed-methods research and present outcomes through executive reports and stakeholder presentations. Create training materials and workshops on KPI implementation, customer analysis, and research-driven product design while mentoring junior researchers and coordinating cross-functional teams to ensure high-quality and timely delivery.
  • Business Research Analyst

    The KPI Institutes · 2021 — 2024
    Conduct mixed-methods research across AI, CRM, HR, and marketing to develop customer and market insights. Consolidate findings into a centralized knowledge base and produce reports and dashboards to assist in strategic decision-making. Develop training content, facilitate workshops, manage market research projects, and translate UX insights into product improvement recommendations.

Skills & Expertise

Education

  • MBA: Business
    University of East London - UNICAF Remote Program · — — 2025
  • Master of Engineering: Industrial Engineering
    Institut Pertanian Bogor (IPB) · — — 2021
  • Bachelor of Engineering: Industrial Engineering
    Universitas Trisakti · — — 2017

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