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Brenda D. — Mid-Level Community & Social Media Specialist from Brazil

Brenda D.

Mid-Level Community & Social Media Specialist

Brazil 2-3 years
Open to offersNew to Platform
Languages
EnglishPortuguese
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About

Brenda S. is an experienced Community & Social Media Specialist with a track record in the hospitality, beauty, and digital agency industries, including work for Club Med Brasil, Grupo Impettus, and Grupo Boticário. She has managed high-volume digital profiles—handling 100+ interactions daily—across platforms such as LinkedIn, Instagram, Facebook, Twitter (X), and TikTok. Brenda excels at crisis management and brand reputation, utilizing tools like Zendesk, HugMe, Brandwatch, and Buzzmonitor to improve response efficiency and customer satisfaction. Her proficiency in data analysis enables her to spot complaint patterns, extract product insights, and deliver strategic reports, directly contributing to increased engagement and improved ratings. Brenda consistently ensures SLA compliance in fast-paced, remote environments while collaborating with marketing and quality teams to identify content opportunities and optimize audience engagement.

Experience

  • Community & Social Media Specialist

    Grupo Impettus · 2024 — Present
    Oversaw 5+ digital profiles with significant interaction volume, ensuring adherence to SLA and enhancing response efficiency. Engaged proactively with customers to resolve issues and mitigate negative sentiment, while identifying content opportunities based on audience trends to elevate engagement and brand positioning. Handled over 100 interactions each day.
  • Community Manager & Social Media

    HSTK Agency Club Med Brasil · 2023 — Present
    Monitored social media and review platforms for Club Med Brasil, including Reclame Aqui, Google, and TripAdvisor. Addressed crisis situations to manage brand reputation and produced analytical reports aimed at enhancing company ratings. Identified audience behavior and trend-based content opportunities to improve engagement and brand positioning.
  • Customer Service Assistant

    Grupo Boticário · 2015 — 2017
    Managed SLA for social media interactions for the Eudora brand on Instagram and Facebook. Delivered customer support by addressing inquiries, complaints, and suggestions, while effectively monitoring crises and routing complaints.

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