Charleston M.

Charleston M., a seasoned Brand Manager at Usetendency, possesses deep expertise in the footwear industry, backed by a BBA in Sales and Marketing. As a founder of Tendency, Charleston played a crucial role in crafting the brand's identity, emphasizing quality and sustainability in products such as eyewear, clothing, and accessories. His entrepreneurial journey involved developing strategies to enhance brand visibility and drive sales, leveraging digital marketing techniques learned from various platforms. He managed the operational and financial aspects of Tendency, collaborating effectively with partners and suppliers. Additionally, Charleston's experience at Café Benvindo in Dublin and JD Sports in the Netherlands highlights his skills in customer service and sales, particularly in the realm of sneaker retail. His multilingual skills in English, Portuguese, and Spanish further enhance his ability to navigate diverse markets effectively.