Dana I.
Senior Digital Marketing Consultant
Open to offersNew to PlatformAbout
Dana I. is a Digital Marketing Expert with over 18 years of international experience based in Buenos Aires, Argentina. She specializes in strengthening businesses' digital presence across the U.S., Latin America, and Europe. Dana has a robust portfolio that includes renowned brands such as Coca-Cola, Nike, and Nickelodeon. Her expertise spans a range of services, including Project Management, AI Media Creation, and Content Creation. As VP of Marketing at Estes Media, she managed cross-functional teams and led digital marketing initiatives for diverse industries, overseeing projects from initiation to delivery. Her tenure at Soul Media Agency further emphasized her prowess in digital storytelling and social media marketing, working with clients in sectors like real estate and healthcare. Dana holds a Licentiate degree in Marketing from the Universidad de Belgrano.
Experience
VP of Marketing
Estes Media · 2022 — 2026Directed the strategy and implementation of digital marketing initiatives for a diverse portfolio of clients. Managed cross-functional teams and oversaw project planning and delivery while actively engaging in the provision of digital marketing services such as Marketing & Branding, Project Management, Website Design & Development, AI Media Creation, SEO & AI Optimization, Advertising, Social Media, Content Creation, and Email Marketing.Digital Marketing Specialist
Soul Media Agency · 2019 — 2022Formulated and carried out digital marketing strategies for entrepreneurs and influencers within various industries, including real estate, finance, healthcare, and television. Emphasis was placed on social media, digital storytelling, audience growth, and content creation. Responsibilities included Social Media Marketing, Community Management, YouTube Channel Strategy, Video Production, and Influencer Marketing.Digital Marketing Services
Freelance · 2007 — PresentProvided end-to-end digital marketing services tailored to various businesses across the U.S., Latin America, and Europe, addressing clients' unique needs and challenges. Services encompassed Marketing & Branding, Project Management, Website Design & Development, AI Media Creation, SEO & AI Optimization, Advertising, Social Media, Content Creation, and Email Marketing.
Skills & Expertise
Education
- Licentiate degree in MarketingUniversidad de Belgrano · 2012 — 2016
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