Daniela C.

Daniela C. is a Comunicadora Social – Periodista specializing in corporate communications within the retail and content creation industries. She has contributed to organizations such as Grupo Éxito and Madecentro, where her responsibilities included documenting information for reputation analysis, producing content for corporate social media, and managing web content. At Grupo Éxito, Daniela handled daily monitoring of the national media agenda and supported corporate event execution. As a Freelance Community Manager, she developed content grids and monitored key Instagram metrics for impactful social engagement. Currently, as an Analyst at Madecentro, she creates content plans, adapts communications for diverse audiences, and coordinates with content creators and partner brands. Daniela brings hands-on experience with digital platforms, Adobe and Office Suite, and event planning to her roles, underpinned by certifications in Content Management and Digital Marketing.