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Erica J. from Philippines

Erica J.

Philippines 2-3 years
Open to offersNew to Platform
Languages
EnglishTagalog
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About

Erica Jane L. is an adept Email Marketing Builder and Creative Tech Virtual Assistant with rich experience in administrative support and digital communication. Working remotely with LeadHook Media Ltd, she effectively built and optimized email campaigns using Klaviyo, ensuring comprehensive mobile and desktop rendition while conducting quality assurance checks for links and formatting. At Straya Healthcare, Erica supported branding and digital workflows as the first VA, contributing to startup efficiency. Her role as a Project Manager at ShopZoki involved successful task coordination and project documentation. With a foundation in graphic design from her tenure as a Layout Artist at The Cenphilian Publication, she adeptly manages and organizes workflow using tools like Google Workspace and MS Office. Erica holds a Bachelor of Early Childhood Education from Central Philippines State University, where she honed her technical and clerical support skills as a Student Assistant. Her proficiency in creative design, project management, and digital communication mark her as a versatile professional in fast-paced environments.

Experience

  • Email Marketing Builder

    LEADHOOK MEDIA LTD · 2025 — 2026
    Constructed email campaigns and flows with Klaviyo. Ensured error-free rendering on both mobile and desktop platforms. Conducted quality assurance checks for links, URLs, images, and formatting. Wrote basic email copy and subject lines, created popups and SMS messages, and implemented segmentation. Updated Airtable boards for increased team visibility while coordinating efforts with designers, account managers, and marketing leads. Assisted with tasks including website popups and technical setups.
  • Virtual Assistant

    STRAYA HEALTHCARE · 2024 — 2025
    Supported the founder in various tasks, including branding, email workflows, and document creation. Developed sections and forms for the website. Engaged in graphic design and managed administrative duties, contributing to the overall operations of the startup as the first virtual assistant.
  • Student Assistant

    CENTRAL PHILIPPINES STATE UNIVERSITY · 2023 — 2025
    Prepared academic documents and formatted research materials. Assisted in ensuring compliance with accreditation standards. Provided clerical and technical support to the College Dean and faculty members. Aided in organizing college programs and events.
  • Layout Artist

    THE CENPHILIAN PUBLICATION · 2023 — 2025
    Created layouts and editorial graphics for publications while collaborating with editors to finalize magazine pages.
  • Project Manager (Onboarding)

    SHOPZOKI · 2024 — 2024
    Managed project updates via project management software and coordinated tasks between the team and clients. Documented project instructions and tracked progress throughout the onboarding phase.

Skills & Expertise

Education

  • Bachelor of Early Childhood Education
    CENTRAL PHILIPPINES STATE UNIVERSITY · — — 2025

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