Esther I.
Junior UI/UX Designer
Open to offersNew to PlatformAbout
Esther A. is a UI/UX Designer with two years of experience working on branding, marketing, and digital design projects for startups and tech brands. She has developed conversion-focused landing pages, built high-fidelity prototypes for SaaS and Web3 products, and produced digital assets such as social media graphics, web visuals, and presentation decks for companies in the tech, gaming, lifestyle, fashion, and hair industries. Esther managed branding for Xenon, a gaming gadget brand, and delivered futuristic designs for Begg3, a Web3 brand, while ensuring consistency with strict visual guidelines. At Airbills Pay, she redesigned a crypto payment app, enhancing usability, accessibility, and streamlining user flows. Esther is skilled in Figma, Adobe Photoshop, Framer, Canva, and Powerpoint, and holds a Google UX Design Certificate from Coursera.
Experience
Freelance Graphic Designer
EstylesdesgnCreated diverse digital assets including social media graphics, web visuals, and email headers, in addition to presentation decks and sales materials. Developed designs aligned with branding for startups across tech, gaming, and lifestyle sectors, adhering to strict visual guidelines. Led branding efforts for Xenon, a gaming gadget brand, and provided visual support for Begg3, a Web3 brand's marketing and social campaigns. Designed promotional flyers for fashion and hair brands, which enhanced audience engagement and promotional sales. Managed multiple design requests under tight deadlines while maintaining organization and responsiveness to feedback. Optimized deliverables for both digital and print formats (PNG, JPG, PDF) and maintained an orderly design asset library.UI/UX Designer
Airbills Pay (Competition Project)Overhauled a crypto payment application within a two-week timeframe, concentrating on the simplification of complex user flows. Improved usability and visual clarity, contributing to a quicker onboarding process. Developed a high-fidelity prototype utilizing a reusable design system to facilitate future updates. The design was recognized among top submissions for its user-centered focus and enhancements in accessibility.UI/UX Designer
Personal Projects | Self-Initiated DesignsConceptualized a SaaS landing page with a conversion-focused design aimed at improving sign-up rates through user flow enhancements. Created an emotional storytelling layout for an adoption landing page, which increased user engagement time during testing. Developed a wedding planner application that enables planners to manage timelines, vendors, and communications, reducing planning time. Implemented responsive design and accessibility principles throughout all projects to ensure inclusive usability.
Skills & Expertise
Education
- Bachelor of PharmacyOlabisi Onabanjo University · 2021 — Present
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