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Fathimath Z. — Mid-Level Digital Marketing Specialist from India

Fathimath Z.

Mid-Level Digital Marketing Specialist

India 1-2 years
Open to offersNew to Platform
Languages
EnglishArabic
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About

Fathimath Z. is a dedicated digital marketing professional based in Dubai, UAE, renowned for her expertise in SEO, SEM, and paid advertising through Google Ads and Meta platforms including Facebook and Instagram. With a proven record of driving business growth, she successfully increased client ROI by 25% and CTR by 20% through strategic campaign management. Fathimath's remote work experience as a freelance digital marketing specialist underscored her ability to boost engagement by 35% and enhance local search rankings via Google My Business optimizations. Her proficiency in Google Analytics enabled her to produce clear, performance-driven reports supporting client brand expansion. Her background also includes a leadership role as Head of the Arts Department at Hope Valley Women's College, where she enhanced academic participation by introducing innovative teaching methodologies. Her multilingual capabilities in English, Arabic, Hindi, and Malayalam further complement her digital marketing and content marketing acumen.

Experience

  • Freelance Digital Marketing Specialist

    Remote · 2025 — 2025
    Managed end-to-end Meta Ads campaigns for remote clients, increasing engagement by 35% and generating qualified leads. Executed Google Ads campaigns tracked through Google Analytics, resulting in a 20% increase in CTR and 25% ROI growth. Enhanced Google My Business listings to improve local search rankings for several clients. Provided regular performance reports and content insights to aid client brand growth, coordinating all communication remotely.
  • Head of Arts Department

    Hope Valley Women's College · 2024 — 2025
    Oversaw academic operations within the department, managing documentation and reporting. Implemented new teaching methods that increased student participation by 30%, showcasing the ability to plan and evaluate instructional strategies effectively.

Skills & Expertise

Education

  • Diploma in Digital Marketing
    AIITECH IT Education · — — 2025
  • Bachelor's in Arabic & Islamic Studies
    Coordination of Islamic Colleges (CIC) · 2021 — 2024
  • Bachelor's in English Language & Literature
    Kannur University · 2021 — 2024

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