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Flory O. — Mid-Level Amazon PPC Specialist from Philippines

Flory O.

Mid-Level Amazon PPC Specialist

Philippines 2-3 years
Open to offersNew to Platform
Languages
EnglishTagalog
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About

Flory Lou O. is an accomplished Amazon PPC Specialist with over three years of hands-on experience managing PPC campaigns for multiple brands across various product categories in the e-commerce and online retail sectors. At VAA Philippines – SellerX, Flory Lou O. directs campaign management, collaborates with brand managers and creative teams, and leverages data insights to consistently drive visibility, conversions, and sales. Additionally, as an Amazon PPC Advertising Specialist for Eliant International GmbH in Basel, Switzerland, Flory Lou O. specializes in keyword research, bid management & budget optimization, and data-driven strategies—proven by increasing ROAS by over 30% and reducing TACoS by up to 15%. Her use of advanced tools such as Perpetua, Data Dive, Datarova, and Helium 10 supports her expertise in optimizing KPIs for global marketing campaigns.

Experience

  • AMAZON PPC SPECIALIST / PPC MANAGER

    VAA PHILIPPINES - SELLERX · 2022 — 2025
    Oversaw PPC campaigns for various brands across different categories. Engaged with brand managers and creative teams to evaluate performance metrics and KPIs. Improved global marketing campaigns aimed at growth and ROI. Reviewed KPIs and modified strategies to enhance performance. Leveraged data insights to enhance visibility, conversions, and sales.

  • AMAZON PPC ADVERTISING SPECIALIST

    Eliant International GmbH – Basel, Switzerland · 2022 — 2025
    Directed the PPC strategy and execution for multiple brands on Amazon. Enhanced ROAS significantly while decreasing TACoS. Achieved increases in CVR via optimization driven by data insights.

  • TRAINING AND DEVELOPMENT SPECIALIST

    INFOCOM TECHNOLOGY. INC · 2019 — 2022
    Conducted training and mentorship for new employees across multiple roles. Created online training modules, interactive software, and language labs to facilitate ongoing employee development. Organized workshops to align staff with organizational objectives and streamline daily operations. Handled over 40 calls weekly to support operational needs.

Skills & Expertise

Amazon ExpertPPC Advertising Google AdsAmazon Ads

Education

  • Bachelor of General Education
    Negros Oriental State University · 2011 — 2015