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Hanan E. — Senior Communications Consultant from Egypt

Hanan E.

Senior Communications Consultant

Egypt 6+ years
Open to offersNew to Platform
Languages
EnglishArabic
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About

Hanan E. is a bilingual communications strategist with over 18 years of expertise spanning the healthcare, technology, government, and luxury retail sectors. Operating primarily in Egypt and the UAE, she offers her services on a remote and freelance basis globally. As a skilled Content Writer and Brand Auditor, Hanan excels in producing SEO content, press releases, and executive messaging. Her proficiency in Arabic–English translation enhances her ability to craft compelling brand stories that resonate across cultures. In her role as a Mystery Shopper, she evaluates luxury retail and hospitality brands, providing insightful audit reports with actionable recommendations. Currently a Group Senior Communications Consultant at AHG Group, she develops unified brand voice frameworks and crisis response strategies. Previously, she has shaped narratives for the National PDMP Project in Egypt and managed MENA PR portfolios at Samsung Electronics. Hanan holds a BA in English Studies & Linguistics from Cairo University.

Experience

  • Group Senior Communications Consultant

    AHG Group
    Created SEO content, executive messaging, press materials, and social media copy for various subsidiaries.

  • Mystery Shopper & Brand Evaluator / Report Writer

    Multiple Clients
    Assessed luxury retail and hospitality brands by evaluating customer experiences, store standards, and staff performance. Composed comprehensive audit reports that included scoring and targeted recommendations for enhancing brand quality.

  • Head of Corporate Communications

    National PDMP Project
    Developed and implemented a national communications strategy that aligned with Vision 2030, effectively translating complex scientific information into public narratives.

  • PR & MarCom Consultant

    Independent
    Provided brand strategy, content development, event communications, and lead-generation materials for corporate and government clients.

  • Regional PR Manager

    Samsung Electronics
    Oversaw PR portfolios for the MENA region, creating successful campaigns, product launch materials, and bilingual press releases.

  • PR Account Manager

    Ogilvy
    Facilitated the establishment of local brand identities for international clients, cultivating media relations and producing technical education content.

Skills & Expertise

CopywriterCRO / CDMOAdvertisingContent Writer

Education

  • BA English Studies & Linguistics
    Cairo University · — — 2000

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