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Jean T. — Mid-Level Digital Marketing Strategist from Philippines

Jean T.

Mid-Level Digital Marketing Strategist

Philippines 3-6 years
Open to offersNew to Platform
Languages
English
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About

Jean T. is a seasoned Digital Growth Strategist with a focus on integrating Meta Ads and GoHighLevel (GHL) automation for the horticulture industry. With over 10 years of experience, Jean has a proven track record in transforming landscaping and garden center operations through automated funnels and email marketing strategies. Emphasizing seamless GHL and Meta Ads integration, Jean excels at lead capture, data synchronization, and workflow automation, helping clients achieve substantial revenue recovery and triple lead conversion rates. In their self-employment venture, Jean has built robust automation systems for numerous landscaping clients, achieving a 35% revenue increase and optimizing a $500K+ annual ad spend to yield an impressive 4.8x ROAS. Jean's expertise also extends to training over 120 users in GHL automation, significantly increasing feature adoption. With certifications from GoHighLevel, Meta Ads Manager, and ConvertKit, Jean continues to drive digital transformation in the garden and landscaping sectors.

Experience

  • DIGITAL GROWTH STRATEGIST

    Self-employed · 2023 — Present
    Assisted garden businesses in automating sales and operations by constructing GHL automation systems for over 12 clients, resulting in a revenue increase. Developed Meta Ads campaigns, acquiring clients at a cost-per-acquisition rate while optimizing a substantial annual ad spend across numerous accounts. Produced engaging ad creatives that significantly outperformed industry averages in click-through rates and reduced cost-per-acquisition. Expanded high-intent audiences and improved conversion metrics through strategic budget adjustments and troubleshooting of pixel and API integration issues. Created workflows to enhance lead response times, integrated leads into a centralized system, and trained users in GHL automation to improve adoption rates and lessen support requests.

  • Supervisor

    RICO’S LANDSCAPING SERVICES · 2008 — 2020
    Established the first CRM system, which improved client follow-up processes. Instructed the team on mobile job scheduling, laying the groundwork for future automation initiatives.

  • Owner

    JSRT GARDENING SERVICES · 2014 — Present
    Led digital transformation efforts at gardening centers, boosting online sales through the integration of lead generation ads and recovering revenues from abandoned carts with SMS. Implemented automated reminders to reduce no-show rates for appointments, enhancing overall customer engagement.

Skills & Expertise

German (Fluent)Digital MarketerDigital MarketingSalesAccount ManagementLinkedIn Recruiting

Education

  • Bachelor of Science in Aquaculture
    University of the Philippines · 1989 — 1999