Jennifer B.

Jennifer B. is a skilled Specialist in Digital Marketing & Performance based in Recoleta, Buenos Aires, with a proven track record in the automotive industry. With expertise in developing and executing data-driven marketing strategies focused on high-quality lead generation, she has excelled in managing Meta Ads and Google Ads campaigns to optimize for cost-efficiency and performance metrics such as CPL, CTR, and CPC. Jennifer effectively segments audiences by interests and behaviors to enhance campaign results. Her role involves creating compelling content and storytelling to drive conversion, coordinating with sales teams to improve lead quality, and implementing growth plans to maximize closures. Jennifer's meticulous approach to campaign optimization, coupled with her comprehensive understanding of analytics through Google Analytics and CRM systems, positions her as a valuable asset in strategies for client acquisition and commercial results.