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Jericho I. — Mid-Level Product Specialist from Philippines

Jericho I.

Mid-Level Product Specialist

Philippines 6+ years
Open to offersNew to Platform
Languages
EnglishTagalog
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About

Jericho M. is an experienced professional in the digital marketing and customer relations domains, having held pivotal roles in renowned companies such as PLDT and GrowthScout SEO. As a Product Specialist and previously as a Junior Product Specialist at PLDT, Jericho managed partnerships and brand building for entertainment VAS products like Lionsgate Play, HBO Go, and Viu. He also spearheaded marketing and branding efforts for StreamTV and smart home solutions under PLDT Home. His earlier role as a Digital Marketing Strategist at Taison Digital saw him excelling in content development across various digital platforms, ensuring alignment with branding initiatives. Jericho's journey began as a Digital Marketing Associate at GrowthScout SEO, where he executed SEO tasks and maintained robust client relations globally. Jericho is a proud graduate of De La Salle University, holding a BA in International Studies, specializing in European Studies. His academic achievements include being a consistent Dean's Lister, reflecting his commitment to critical thinking and problem-solving.

Experience

  • Product Specialist

    PLDT · 2024 — 2025
    Expanded the range of video-on-demand platforms available through PLDT, managed marketing and branding for PLDT Home’s flagship device, StreamTV, and directed marketing campaigns for the Next Upgrade, the smart home branch of PLDT Home.
  • Junior Product Specialist

    PLDT · 2022 — 2024
    Handled the partnership, marketing, and brand building for PLDT Home's entertainment value-added services, including Lionsgate Play, HBO Go, and Viu.
  • CX Technical Support Associate II

    PLDT · 2019 — 2022
    Ensured customers received the best after-sales experience by verifying that all PLDT products and services were functioning properly and met industry standards.
  • Digital Marketing Strategist

    Taison Digital · 2016 — 2019
    Focused on content development for the company’s websites, marketing materials, social media channels, promotional campaigns, and branding efforts.
  • Digital Marketing Associate

    GrowthScout SEO · 2015 — 2016
    Executed basic to advanced SEO tasks, managed client relations for both local and international customers, and oversaw project monitoring along with monthly reporting.

Skills & Expertise

Education

  • BA in International Studies major in European Studies
    DE LA SALLE UNIVERSITY · 2012 — 2015
  • High school diploma
    SCHOOL OF SAINT ANTHONY · 2008 — 2012