Jhosua R.
Mid-Level Digital Marketing Manager
Open to offersNew to PlatformAbout
Josh R. es un estratega de marketing y brand strategist con experiencia liderando proyectos en sectores como moda, gastronomía, automóviles y el segmento premium de retail en Paraguay. Fue responsable de la creación y desarrollo del departamento de marketing de SAX Department Store, estableciendo procesos estratégicos, dirigiendo campañas estacionales y eventos VIP para marcas internacionales, y gestionando la presencia omnicanal y relaciones públicas. En Digital Mood, coordinó equipos de marketing y campañas de lanzamiento, gestionando branding y ventas de servicios creativos. Previamente, en Goon Marketing & Eventos, diseñó e implementó estrategias de posicionamiento de marca, contenido visual y marketing digital & SEO, donde también analizó métricas para optimizar resultados.
Experience
Marketing Operations Manager
DIGITAL MOOD · 2023 — 2025Led the marketing team and coordinated brand and product launch campaigns. Managed sales of creative services and branding strategies. Planned content and advertising production in sectors such as fashion, gastronomy, and automotive.Social Media Strategist & Content Creator
GOON MARKETING & EVENTOS · 2022 — 2023Designed and implemented digital marketing and communication plans focused on achieving results. Developed strategic content for social media and email marketing tailored for various platforms. Conducted analysis of metrics and trends to enhance campaigns and brand positioning. Produced visual and audiovisual content, including advertising photography and voiceovers for campaigns.Gerente de Marketing & Relaciones Publicas
SAX DEPARTMENT STORECreated and developed the Marketing Department from the ground up, establishing its structure, processes, and strategic guidelines. Designed and executed strategies for the premium segment to strengthen brand positioning. Directed seasonal campaigns, VIP events, product launches, and activations with international brands. Led branding efforts, content planning, social media management, and visual production. Coordinated marketing with influencers and brand experiences. Developed internal marketing actions to enhance internal culture and employee experience. Managed public relations with media, allies, and strategic stakeholders. Strengthened omnichannel presence across both physical and digital channels.
Skills & Expertise
Education
- Bachelor in SciencesColegio Verdad y Libertad, Venezuela · 2020 — 2022
- Advertising and PropagandaCentro Universitário Brasil
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