Post a Job Free
167 viewsTalent
Joaida F. — Mid-Level Marketing Onboarding Lead from Philippines

Joaida F.

Mid-Level Marketing Onboarding Lead

Philippines 3-6 years
Open to offersNew to Platform
Languages
EnglishTagalog
Video Introduction
No video introduction yet
The candidate has not added a video.
Contact information and social networks are private. Connect to unlock.
Hidden

Portfolios

1 items
Sign in as an employer to view portfolio files

About

Joaida R. is an experienced marketing and communications professional specializing in the education, hospitality, and fintech sectors. As Marketing Onboarding Lead at Mortgage Choice – part of REA Group, she manages a team of marketing specialists and onboarding coordinators, guiding new brokers through strategy sessions and delivering franchise-level campaigns across minisites, social media, Google Business Profiles, and LinkedIn. Previously, as Marketing Manager at Nord Anglia International School Manila, she oversaw integrated campaigns, achieving a 62% increase in student enrollment by enhancing content creation & copywriting and email marketing via MailChimp, with a notable rise in open rates. Her experience includes internal communications for Newcrest Mining at Beepo Inc. and driving F&B promotions at Jen by Shangri-La Manila, utilizing SEO and detailed website management & optimization to increase engagement and enforce consistent brand messaging.

Experience

  • Marketing Manager

    Nord Anglia International School Manila · 2022 — 2025
    Led a marketing and admissions team, including creatives and event production, to execute integrated campaigns across digital, print, and on-ground channels. Managed website content updates to enhance visibility and engagement, ensuring brand consistency with regional and global teams.

  • Marketing Onboarding Lead

    Mortgage Choice - Part of REA Group · 2025 — Present
    Lead a team of marketing specialists and onboarding coordinators, managing workflows to facilitate the onboarding of new brokers. Develop customized campaigns and content across various platforms, including minisites and social media, while overseeing copywriting and SEO execution.

  • Communications Officer

    Beepo Inc. (Newcrest Telfer - Perth AU) · 2021 — 2023
    Facilitated internal communications at Newcrest Mining, aiming to enhance employee engagement for remote and site-based teams. Collaborated with HR and communications teams to deliver multimedia content aligned with corporate values.

  • Marketing Communications Officer

    Jen by Shangri-La Manila · 2018 — 2021
    Oversaw communications and marketing for the hotel’s food and beverage promotions, events, and branding efforts while collaborating with multiple partners. Managed the hotel’s transition to quarantine operations, ensuring effective sensitive communications.

Interested in this professional?

Sign in as an employer to save this profile or invite Joaida F. to a job.

Sign in as an employer