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Joseph P. — Mid-Level Digital Marketing Strategist from Philippines

Joseph P.

Mid-Level Digital Marketing Strategist

Philippines 6+ years
Open to offersNew to Platform
Languages
EnglishTagalog
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About

Jp I. is a Strategic Visibility & Revenue Systems Operator with a proven record in building and leading authority-based digital growth for real estate, professional services, B2B, and founder-led businesses. Serving as both Managing Owner and Lead Strategist at Rubicon X Media and Marketing Director (Freelance) for Alpine Legacy brokered by eXp Realty (Colorado), Jp I. designed and installed visibility-to-revenue systems that repositioned underperforming brands into local market leaders. Leveraging expertise in search-optimized authority ecosystems, GTM messaging, and inbound pipeline development, Jp I. increased client transaction volume (4 to 38 in 12 months), influenced 86 deal closings over three years, and enabled 2–3× referral-driven inbound growth without dependence on paid ads. Through aligning brand positioning, search, and channel distribution to buyer psychology, Jp I. consistently generated sustainable revenue and measurable performance in highly competitive business domains.

Experience

  • Marketing Director (Freelance)

    Alpine Legacy, brokered by eXp Realty · 2022 — 2025
    Oversaw the entire digital growth function for a real estate brand competing in a dense market. Enhanced lead generation efforts by 25% through effective channel alignment. Elevated brand authority to lead high-intent local searches. Facilitated the transition from single-digit closings to ICON-level production within a year, while mentoring a team of more than four marketers to boost output efficiency by 30%. Achieved a 15% annual growth in community engagement and brand visibility.

  • Managing Owner / Lead Strategist

    Rubicon X Media · 2020 — Present
    Founded and directed a growth consultancy emphasizing authority-driven demand generation for service-oriented businesses, consultants, and founder-led brands. Developed comprehensive visibility systems that aligned brand positioning, search strategies, content, and distribution with buyer intent. Shifted client focus from content quantity to conversion-centric authority, leading to substantial revenue growth. Improved client market share by an average of 10% through refined go-to-market strategies. Established predictable inbound lead pipelines linked to trust and search behaviors while providing fractional Head of Growth services for various clients.