Juan E.
Senior Executive Manufacturing Chief Executive Officer
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Juan E. is a seasoned Chief Executive Officer (CEO) and Chief Technology Officer (CTO) with over 25 years of experience steering general management, digital transformation, and IT governance within multinational and local corporations across the industrial, manufacturing, and technology sectors. At Viappiani de Colombia S.A.S., a renowned Austrian multinational in the manufacturing industry, he excelled in leading strategic leadership, achieving high P&L performance, and executing operational strategies, directly reporting to European headquarters. His expertise in corporate governance facilitated a successful organizational turnaround, restoring stakeholder trust and fostering a high-performance managerial culture. Under his leadership, the company sustained a strong EBIT margin, achieved organic growth, and implemented significant advances in ERP operations and AI-driven manufacturing innovation. As a bilingual executive, Juan has also guided IT initiatives in Colombia, Brazil, and Argentina, focusing on cybersecurity, business continuity, and cost optimization. He holds a bachelor's degree in Systems Engineering and a specialization in Corporate Networks & Technology Integration.
Experience
CHIEF EXECUTIVE OFFICER (CEO) | GENERAL MANAGER
VIAPPIANI DE COLOMBIA S.A.S. · 2022 — 2026Provided strategic leadership and oversaw P&L performance and operational execution while reporting to European headquarters. Led organizational recovery by implementing internal control and corporate governance policies. Promoted managerial culture by restructuring the first-line team and establishing cross-functional KPIs. Managed budget creation, control, and forecast monitoring. Ensured sustained profitability by consolidating efficient operations and maintaining an EBIT margin above 18%. Directed the commercial and operational strategy, achieving consecutive profitable growth. Advocated for the creation of the 2024-2028 strategic plan and its Balanced Scorecard. Managed the development of ERP OPS for global homologation. Maintained relationships with group members worldwide while contributing to corporate development projects. Designed and executed projects in automation and artificial intelligence. Collaborated with the executive team on various transformation initiatives related to culture, technology, and training.CHIEF INFORMATION OFFICER (CIO / CTO)
VIAPPIANI DE COLOMBIA S.A.S. · 2012 — 2022Oversaw the design, budgeting, and execution of IT strategy across Colombia, Brazil, and Argentina, focusing on cybersecurity and business continuity. Led the regional response to a global IT security incident, restoring operations in three days. Developed and implemented a shared technology services model for LATAM, integrating operations in Argentina and Brazil while optimizing costs. Directed the modernization of core business applications and enterprise infrastructure, aligning IT investments with corporate financial goals.BOARD MEMBER / SHAREHOLDER
SEGURATEC S.A.S. · 2013 — 2018Facilitated company growth and market positioning within the national financial sector, contributing to sustained positive corporate results and enhancing the cybersecurity value proposition.IT SERVICES MANAGER (FOR PROTECCIÓN S.A.)
INTERGRUPO S.A. · 2011 — 2012Managed comprehensive IT services, including applications, infrastructure, and operations, in accordance with ITIL frameworks to ensure service continuity and high satisfaction among corporate clients.HEAD OF IT SERVICES
HOSPITAL UNIVERSITARIO SAN VICENTE DE FUNDACIÓN · 2010 — 2011Contributed to the implementation of SAP and the establishment of the Competency Center, Help Desk, and Shared Services model while managing infrastructure, applications, and security in a complex environment.IT DIRECTOR
COSERVICIOS S.A. / TANN COLOMBIANA S.A. · 1994 — 2010Defined national and international IT architecture and governance models while establishing ITIL-based operating frameworks.
Skills & Expertise
Education
- Diploma in Finance for Non-Financial ExecutivesPolitécnico Nacional de Colombia · 2025 ��� 2025
- Postgraduate Specialization in Corporate Networks & Technology IntegrationSan Buenaventura University · 2000 — 2001
- Bachelor's Degree in Systems EngineeringSan Buenaventura University · 1989 — 1995
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