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Judoris M. — Mid-Level AI and Marketing Strategist from Albania

Judoris M.

Mid-Level AI and Marketing Strategist

Albania 2-3 years
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About

Judoris M. is a seasoned professional in Marketing and Business Strategy, focusing on AI Adoption and Digital Transformation. With over five years of expertise, Judoris has excelled in areas such as growth strategy, brand strategy, and stakeholder engagement. As a Co-founder at Lumina Project, Judoris actively contributes to AI education and enablement initiatives for businesses in Albania. Concurrently, serving as Communications & Visibility Officer at RYCO, Judoris is pivotal in shaping regional strategies and managing high-level stakeholder coordination. His educational background includes an MSc in Economics & Communication for Management & Innovation from La Sapienza University and a BSc in International Marketing & Logistics from Epoka University. Throughout his career, he has spearheaded AI-focused learning sessions, developed strategic communication and visibility strategies, and coordinated outreach across various economies, demonstrating a profound ability to translate AI tools into actionable business strategies.

Experience

  • Brand Builder, Consultant and Co-founder

    Lumina Project · 2025 — Present
    Designed and delivered AI learning sessions and workshops aimed at marketing teams, managers, and decision-makers. Assisted organizations in identifying valuable AI applications across communication, content, operations, and strategy without needing technical expertise. Clarified AI tools through use cases, ethical discussions, and workflow enhancements. Worked with business leaders to mitigate AI resistance and facilitate change management and upskilling.
  • Membership Marketing Coordinator

    Vial Community · 2022 — 2024
    Evaluated membership growth, retention, and user experience, pinpointing areas for optimization across digital interfaces. Supported data-driven decisions regarding pricing models, engagement methods, and content distribution. Collaborated with different functions to enhance onboarding processes and community value propositions.
  • CMO and Co-founder

    Vial Community · 2022 — 2024
    Contributed as a core founding member of Albania’s first blockchain-based virtual community platform. Developed and implemented go-to-market and growth strategies while managing limited resources. Directed brand positioning, user acquisition, and community engagement strategies across Web3 platforms.
  • Digital Communications and Outreach Expert

    Regional Youth Cooperation Office · 2022 — Present
    Developed and executed the 2023–2026 Communication & Visibility Strategy, ensuring alignment with donor priorities including the EU and GIZ. Managed a multi-country outreach initiative across six Western Balkan economies in collaboration with governments, donors, and international partners. Supervised cross-functional teams and suppliers while drafting terms of reference, managing contracts, and ensuring adherence to key performance indicators. Directed the communication strategy for significant initiatives such as Superschools and the Western Balkans Youth Forum.
  • Account Executive

    Ogilvy Albania · 2020 — 2022
    Operated in a consulting environment delivering strategic communication and branding solutions for key clients. Managed client briefs, budgets, timelines, and coordination across teams. Supported entry and launch strategies for multinational brands, including H&M Albania, while contributing to the testing of conversion funnels and user engagement.

Skills & Expertise

Education

  • MSc in Economics & Communication for Management & Innovation
    La Sapienza University · 2020 — 2022
  • BSc in International Marketing & Logistics
    Epoka University · 2017 — 2020

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