Karen R.

Karen R. is a seasoned professional in the fields of Advertising Account Management, branding, and Strategic Marketing, boasting over 15 years of experience navigating complex marketing landscapes. As a Creative Director and Strategic Marketing Specialist, she excels in crafting impactful advertising campaigns and managing creative content strategies. Her extensive teaching background has honed her exceptional communication skills, facilitating robust stakeholder engagement. In her recent roles, Karen has been integral at IDEAS CON CRITERIO, where she managed corporate accounts and spearheaded large-scale BTL event campaigns through sensorial marketing. She also served the CONCEJO DE BOGOTÁ, where she developed strategic content for social media, strengthening institutional-community ties. Her academic credentials are solidified by a Master's in Advertising Strategy from Ramon Llull University and a specialization in Strategic Marketing from Universidad Piloto de Colombia, further highlighting her capability to lead and innovate in dynamic market environments.