Katherine S.

Katherine M., based in Negros Occidental, Philippines, is a dynamic Senior Media Buyer with extensive experience as a Facebook Ads Specialist and Video Editor. She excels in developing high-converting ad campaigns and engaging video content that effectively boost lead generation and sales. Katherine specializes in using Meta Business Suite for campaign scaling, conversion optimization, and product research. Her expertise spans a rich portfolio of responsibilities, from leading teams in roles at OSREM Global Communications Inc., where she managed digital marketing and workforce operations, to optimizing ad strategies and creatives at GNS Digital Marketing. Her strategic planning skills were central to her contributions as Marketing Manager at Syzygy Solutions Inc., and as an Advertiser and Creative Editor at Gency’s Digital Trading Inc. With proficiency in tools like Canva, CapCut, and AI Video Tools, Katherine leverages creative storytelling and data-driven strategies to enhance brand visibility and maximize ad performance. Her educational achievements include an International Advanced Diploma in Database Engineering and certification in Google Ads.