Kayla L.

Kayla L. is a seasoned professional adept at transforming complex data into clear, actionable insights, working across the research spectrum with a focus on strategic market insights and consumer stories. Presently serving as a Senior Research Manager at Curion Insights, she excels in developing custom research plans that align business objectives with analytical methodologies. At Curion, Kayla manages the full research lifecycle, including proposal development, survey programming, and delivering reports with meaningful recommendations. Her role involves leading consumer segmentation initiatives and crafting SOPs to enhance operational efficiency. Previously, at Optum, she worked as an Associate Director, designing measurement frameworks that shaped strategic decisions and facilitated collaboration across marketing and strategy teams. Her proficiency with tools such as Qualtrics, SPSS, and Excel underscores her capability in quantitative and qualitative research methodologies. Kayla holds a Bachelor of Science in Marketing from the University of Minnesota's Carlson School of Management.