Kent C.
Senior Creative Director
Open to offersNew to PlatformAbout
Kent C. is an accomplished Creative Director and Brand Strategist with extensive experience in developing impactful campaigns and brand identities for national corporations such as Verizon, Walmart, Mack Trucks, and The Home Depot. As a hands-on leader, Kent has directed teams ranging from one to ten members in various environments, including agencies, in-house departments, and studios. During his tenure as Director of Creative & UI/UX at Boulder Insight from 2021 to 2024, he led brand strategy and creative direction for sectors like healthcare and finance, while overseeing UI/UX development and digital campaigns. His earlier role at The Alderman Company further established his ability to collaborate with C-suite stakeholders and improve the creative process. Kent founded and operated gammaSeven, a boutique creative studio specializing in education, furniture, healthcare, and finance industries. His core strengths include brand strategy, UI/UX design, and video production, exemplifying his service to clients like DocuSign, Wells Fargo, and Sealy. Kent holds a background in Graphic Design from Living Arts College and Visual Art from UNC Charlotte.
Experience
Freelance Creative Director
Independent · 2024 — PresentContinues to work with select clients on a freelance basis while seeking a full-time creative leadership role.Director of Creative & UI/UX
Boulder Insight · 2021 — 2024Directed brand strategy, creative direction, and content strategy for clients in healthcare, software, finance, and consumer goods. Produced the Colorado Health Foundation's Pulse Poll annually for four years, while overseeing UI/UX development and digital campaigns, managing multi-disciplinary teams and external vendors.Art Director
The Alderman Company · 2019 — 2021Managed branding, digital experiences, and integrated marketing assets for national clients in retail, finance, and home goods. Collaborated with C-suite stakeholders to convert business strategy into creative outputs and utilized photography skills to direct in-house shoots, improving turnaround times.Owner / Creative Director
gammaSeven · 2009 — 2019Established and ran a boutique creative studio catering to regional and national clients in education, furniture, healthcare, and finance. Created comprehensive brand identities, digital marketing campaigns, and websites while overseeing studio operations, including business development and client relationships.
Skills & Expertise
Education
- Graphic DesignLiving Arts College (formerly School of Communication Arts), Raleigh, NC
- Visual ArtUNC Charlotte, Charlotte, NC
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