Kezia T.
Junior Meta Performance Creative Ad Designer
Open to offersNew to PlatformAbout
Kezia T. is an accomplished Performance Creative Designer specializing in Meta static ads, with proven expertise in the DTC e-commerce sector and a multi-brand DTC creative agency. She excels in designing conversion-focused static ads such as direct response, Problem/Solution, and Social Proof varieties. Kezia adeptly interprets performance metrics like ROAS, CTR, and CPA to craft clean, mobile-friendly layouts that enhance hierarchy and readability. Currently freelancing, she efficiently produces high-quality ad assets weekly, optimizing them for maximum Hook/Hold rates and ensuring brand-consistent, conversion-driven designs. Her experience spans multiple platforms, including Meta, TikTok, and Snapchat, where she adapts creative for audiences across Northern Europe. Kezia is also proficient with AI tools, which she leverages for efficient production without compromising on quality. Her technical acumen is supported by skills in tools like Photoshop, Figma, and Google Analytics, underscoring her capability to design high-impact visuals that drive sales.
Experience
Social Media Graphic Designer
SleekLemon · 2025 — 2026Focused on creating premium visuals for a medical apparel brand, involving ad design and social media creatives. Worked on brand design initiatives, including logo design and graphic design tasks, while also generating assets through AI tools. Created mock-ups and developed brand visual assets using Figma, Canva, and other design platforms.Social Media Manager & Graphic Designer & Lead Coordinator
Sanitation Industry · 2022 — 2024Collaborated with the Marketing Chief to implement creative direction into visually appealing, brand-aligned visuals and social media campaigns. Produced a variety of multimedia content including high-impact static graphics, GIFs, and short-form videos aimed at enhancing audience engagement and storytelling. Refined complex concepts into cohesive designs that strengthened brand identity and met marketing strategies.Performance Meta Static Ad Designer
Freelance · 2023 — PresentDelivered static ad assets on a weekly basis, adhering to conversion-focused design standards while balancing rapid production. Engineered layouts to achieve optimal Hook/Hold rates, ensuring attention is captured within the initial 1.5 seconds of scrolling. Developed creative assets based on Problem/Solution frameworks and conducted A/B testing to identify and scale effective hooks. Aligned brand consistency with conversion objectives by utilizing direct-response psychology. Executed strategist briefs in Focal, ensuring each design was aimed at driving sales. Created static ads for multiple platforms including Meta, TikTok, and Snapchat, resizing them for various aspect ratios. Adapted creative content for Nordic and European markets to resonate with local audiences. Employed AI tools to enhance production efficiency while maintaining a focus on conversion quality. Produced numerous creative variations to maintain brand consistency across different markets.Customer Service Support & Sales & Technical Support
Convergys | Concentrix · 2018 — 2021Managed a high volume of calls, tickets, and live chats with a specialization in DNS modifications, website transfers, and CNAME/web forwarding setups. Guided clients through the processes of domain registration and credential recovery while consistently surpassing sales and customer satisfaction metrics. Efficiently handled over 100 inquiries daily across phone and email, managing orders and service requests. Maintained a KPI score of 105%, exceeding performance and customer satisfaction targets regularly. Streamlined standard operating procedures, inventory management, and logistics to reduce delays in order fulfillment. Designed engaging social visuals and resolved complex user escalations, enhancing brand visibility and customer satisfaction. Managed QuickBooks reporting, invoicing, and established third-party partnerships to support business growth.