8 viewsjobseeker
Khairina N. — Mid-Level Digital Marketing and Content Specialist from Indonesia

Khairina N.

Mid-Level Digital Marketing and Content Specialist

Indonesia 2-3 years
Open to offersNew to Platform
Languages
EnglishIndonesian
Video Introduction
No video introduction yet
The candidate has not added a video.
Contact information and social networks are private. Connect to unlock.
Hidden

Portfolios

1 items
Portfolio files are available to employers.

About

Khairina N. is a Digital Marketer with a five-year track record in content creation and performance marketing. Leveraging a Bachelor's degree in Communication Science, she adeptly combines data-driven insights with storytelling to develop effective digital strategies. At PT Berani Cantik Indonesia, as a Digital Marketing & KOL Specialist, she enhanced brand presence through Instagram ad content, collaborated on creative projects, and served as an on-camera talent. Previously, Khairina directed content for Skintific Indonesia, delivering impactful creative solutions. Her role at PT Panggilin Inovasi Global as a Creative Director saw her lead campaigns for large institutions and SMEs, optimizing content for brand consistency. She honed her expertise in tools like Meta Business Suite, CPAS, and TikTok Ads. Her initiatives in managing affiliates via Shopee and TikTok contributed to a 2% revenue increase, while her effective KOL engagement drove a 10% improvement in campaign outcomes.

Experience

  • Digital Marketing & KOL Specialist

    PT BERANI CANTIK INDONESIA · 2024 — 2025
    Created scripted Instagram ads content to support content marketing efforts. Generated innovative ideas that align with company goals. Acted as on-camera talent and voice artist for Skintific's Social Media Accounts. Collaborated with a video editing team and brand marketing strategist, contributing creative options for projects.
  • Creative Director & Partnership Associate

    PT PANGGILIN INOVASI GLOBAL · 2025 — Present
    Conducted partnership canvassing and planning. Identified potential sponsors, developed proposal decks, and guided internal teams on outreach strategies.
  • Content Specialist

    SKINTIFIC INDONESIA · 2023 — 2024
    Directed creative and digital marketing strategies for Panggilin clients, providing campaign concepts and content solutions for institutions and SMEs. Developed frameworks for creative messaging, ensuring brand consistency and performance. Crafted and optimized digital marketing initiatives, focusing on campaign copywriting and audience storytelling. Managed content execution and optimization, applying insights to enhance effectiveness.
  • Content Specialist

    TOKTEAM AGENCY · 2021 — 2021
    Created end-to-end content plans tailored to clients, executing strategies over a period of 1–2 weeks while managing the shooting and editing process.
  • Digital Marketing

    KACAMATA BLUSHING · 2020 — 2020
    Produced comprehensive content plans for clients, including the development of content strategies, overseeing shooting and editing processes, and analyzing strategies for future uploads.

Skills & Expertise

Education

  • Bachelor of Communication Science
    not specified · 2018 — 2023