Kim Z.
Senior Digital Ads Specialist
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Kim Z. is a results-driven Digital Ads Specialist with over 6 years of experience in digital media operations, known for managing high-performing Google Ads campaigns and achieving 100% quality scores while increasing client conversions by an average of 15%. As an Account Strategist at Concentrix, Kim built and optimized Google Ads campaigns with a consistent 95–100% quality score, significantly outperforming peers. Currently serving as an Executive Partner at Athena, Kim has enhanced executive effectiveness by optimizing day-to-day operations and designing scalable systems for improved productivity. At Uber Ads with IOpex Manila, Kim established billing processes that improved operational efficiency and flexibility. Their role as a Senior Digital Media Specialist at the Google Operations Center involved managing and resolving a high volume of email and chat cases with a perfect quality score. Throughout their career, Kim has displayed adaptability by mastering skills such as video editing and conversion rate optimization (CRO), contributing to scalable digital growth in SaaS and consulting environments.
Experience
Account Strategist
Google Ads Concentrix · 2024 — 2024Constructed and refined Search, Display, and Video Google Ads campaigns in line with Ads Growth Formula best practices for SMB clients. Ensured consistent quality scores between 95–100% across ten campaign builds and elevated optimization scores for five client campaigns from approximately 35% to 97%, which resulted in an increase in conversions.Executive Partner (Executive Assistant)
Athena · 2024 — PresentEnhanced executive effectiveness by overseeing daily operations, managing the inbox and calendar, thus allowing leadership to concentrate on strategic initiatives. Developed scalable systems and workflows to improve business processes, resulting in enhanced productivity. Oversaw a comprehensive redesign of a business consultancy website, leading to improved user experience. Gained proficiency in video editing within two weeks to independently create high-quality YouTube content, augmenting content output.Billing And Invoicing Officer
Uber Ads, IOpex Manila · 2023 — 2024Initiated the Billing team for the Uber Ads account, liaising with clients and internal stakeholders to boost operational efficiency. Established standardized workflows, KPIs (TAT, TRT, TFR), and quality metrics to ensure adherence to service level agreements. Developed training modules specific to billing and cross-trained six agents as backups to increase team productivity.Senior Digital Media Specialist - Google Ads
Google Operations Center · 2022 — 2023Oversaw the management of over 7,000 email and chat cases within a 24-hour SLA while maintaining 100% quality and customer satisfaction scores. Collaborated with various internal teams to address billing, account setup, payments, and invoicing issues, achieving resolutions within 48 hours. Guided five new hires, all of whom achieved 100% quality scores in their initial three months.Risk Management Analyst
Ubiquity Manila · 2019 — 2022Provided backend fraud support for Chime Bank, maintaining an average quality score of 95% through accurate case resolution. Managed over 300 reimbursement cases for legitimate fraud and examined 500+ tickets to minimize false positives, keeping the rate below 10%.Player Support
Keywords Studios, Manila · 2019 — 2019Handled high volumes of ticket queues, averaging 25 tickets per hour while achieving a 100% quality score. Assisted in over 500 account recovery cases, attaining a success rate of 82%.Senior Process Executive - Video Sharing Program
Cognizant · 2018 — 2019Managed more than 3,000 customer interactions across phone, email, and chat, achieving a 95% CSAT score and maintaining an average handle time of under 30 minutes. Consistently reached quality assurance scores from 85% to 100%, showing a commitment to detail and process adherence.
Skills & Expertise
Education
- Bachelor Of ArchitectureUniversity Of Nueva Caceres
- Bachelor Of ArchitectureMapua Institute Of Technology
- High School DiplomaUniversity Of Saint Anthony